AgChoice is a joint-venture private company owned by FairChoice Holdings Pty Ltd and Rubix Rural Solutions Pty Ltd. AgChoice seeks to eliminate price-taker disadvantages by empowering farmers of Australian agricultural commodities with an online trading platform that presents them with the best price for their product. Our starting focus is on Australia's deregulated grain industry with a determination to alleviate growers' marketing fatigue and frustration...
AgChoice is Australia's only comprehensive online end-to-end agricultural commodities acquisition and trading technology platform...
AgChoice represents a paradigm shift in agriculture that harnesses the power of technology to provide trading transparency and to generate multi-million dollar productivity gains across the supply chain and throughout agriculture.