BROADBILL CUSTOM LURES

The development of these tournament winning lures started with engineer Fred Bailey after a request for a weighted lure from Bill Hall (renowned fisherman). The "Bill Hall Old Blue" was a huge success and Broadbill Custom Lures was born... Broadbill Custom Lures are widely considered the best lures in the world. Unrivalled quality, NZ made, shipped to your door... The proven design of every Broadbill lure coupled with the fact that each lure is handmade and finished guarantees the same level of performance from every lure.

Also known as: Broadbill Custom Lures Ltd