DIRECTED

Responsible for owning and streamlining the production process using internal and external resources as required, to achieve profitability and efficiency targets. Led client acquisition efforts and served as a key technical resource for the business development team in fulfilling website development/digital marketing/video production proposals and SOWs. Executed discovery for website development/digital marketing/video production projects and developed project requirements documentation. Directed Walk West internal digital marketing efforts to include content development, SEO, paid search and video production. Implemented Zendesk for client support/issue tracking and managed technical support team.