RESEARCH RESOURCE - Key Persons


Elaine Mackinnon - Founder

Job Titles:
  • Director of Research
  • Founder
Elaine Mackinnon is a founder Director of Research Resource, establishing the company in 2004 along with Lorna Shaw. Elaine has significant experience in the Management of large scale quantitative surveys for the public sector, particularly in Housing and Tenant Satisfaction. Outwith work, Elaine enjoys travel to the Far East and has a keen interest in sport. Elaine's pet hate is fancy dress and novelty earrings.

Lorna Shaw - Founder

Job Titles:
  • Director of Research
  • Founder
Lorna Shaw, is a founder Director of Research Resource, establishing the company with Elaine MacKinnon in 2004. She is an experienced consultant who has about 20 years experience in social and economic research. During that time she has developed significant experience in the management of both qualitative and quantitative social research, particularly in the public sector focusing on housing and customer satisfaction. Lorna has a BA in Marketing and Economics from the University of Strathclyde, holds the Diploma of the Market Research Society and is a Full Member of the Market Research Society. Outside of work, Lorna is a keen runner and tries to run for charity a couple of times a year, despite the challenges of a busy work and family life. She also dreams of going to Vegas and having her marriage blessed by an Elvis look alike in the Little White Chapel! Lorna's pet hate is middle lane drivers ("If I can undertake….you're in the wrong lane!").

Rosemary Stafford

Rosemary Stafford, joined Research Resource in 2005 after graduating with a First Class Honours Degree in Marketing from the University of Strathclyde. Rosemary works with Lorna in all aspects of project design and delivery, including sample and questionnaire design, analysis and reporting. Rosemary also holds the Market Research Society Advanced Certificate in Market and Social Research. Rosemary is also the quality manager for the company which led to Research Resource achieving ISO:20252 accreditation, the quality standard for the market research industry. Rosemary enjoys going on holiday to new and exciting places. On a slightly less glamorous note, she has recently returned from an 18 mile hike to Britain's most remote pub in the village of Inverie, Knoydart. Despite the midgies and the rain that glass of wine made it all worth it!