TOU-CAN MARKETING - Key Persons
Felicity started her publishing career with Macmillan Press. She has since worked for Butterworth-Heinemann, then returned to Macmillan under the imprint Stockton Press, and most recently the Nature Publishing Group.
She has had a wide range of experience of STM marketing, and has enjoyed close working relationships with many learned societies. Most recently she has been responsible for marketing the prestigious sister title to Nature - Nature Medicine.
With a substantial annual promotion budget, Felicity has been fully responsible for preparing and implementing detailed promotional plans to meet forecasted circulation targets within budget.
Prior to that, Felicity was responsible for marketing the BDJ - the official journal of the British Dental Association - where she enjoyed a close working relationship with the Editor of the journal, and controlled a significant annual promotion budget.
Since going freelance in January 2000, Felicity has worked with many major UK learned societies and publishers - see the Client list for a complete list.