EXPERIENCE PUBLISHING - Key Persons
Andrew Bein has spent the last 15 years helping companies develop products into profitable services. He is a recognized expert at using direct-marketing practices to inexpensively define and test new initiatives.
Andrew's operating and marketing experience includes P&L responsibility for groups in Fortune 500 companies, government entities, mid-sized private firms, and newly-funded start-ups. He has worked with some of the world's leading direct-marketing companies -- including Cendant Corporation, Reader's Digest, and MBI, Inc. With expertise in a wide variety of media, including direct mail, interactive marketing, print advertising, and alternative media, he has well-rounded skills in finding new customers.
Andrew received a Bachelor of Science from the Massachusetts Institute of Technology and a Master of Business Administration from the Stanford Graduate School of Business.