IN-HOUSE MARKETING - Key Persons


Lori Pagel

Job Titles:
  • Designer of Solutions
After many years of being ``just a Graphic Designer / Creative Director,`` the title Designer of Solutions is a much better fit. I design visual solutions in various mediums; paper, corrugate, vinyl, digital, and anything else that comes along. But, I do so much more than that. I solve problems that companies need help with and not just with marketing. I take complex ideas and narrow them down for the target audience to understand. I talk through ideas on distribution, production, product concepts, and more with clients. But, I also give an objective voice as a consumer or end-user. I solve problems that may arise with a printer, vendor, or contractor. Although, I try to anticipate any issues before a job is complete. I'm not too fond of surprises in business and will give honest answers, even when they are not what the client wants to hear. However, I am realistic with time frames and budgets. I manage and set expectations to succeed for both the client and the vendor! I love a good challenge; what problem can I help you solve?