JB CHICAGO - Key Persons
Silpa joined C.A. Branding after working as an art director on various B2B and B2C accounts at a few Chicagoland agencies. At C.A., she's a designer who uses her love of research and exploration to come up with interesting visual designs that tell compelling stories. Silpa attended Ringling College of Art and Design in Florida, where she majored in graphic design, minored in photography, dabbled in advertising, and geeked out at the Disney World.
Steve Gaither is the senior vice president of C.A. Branding, a division of C.A. Fortune. Founded as JB Chicago, C.A. Branding is an integrated marketing agency whose clients range from Fortune 500, middle-market, to emerging brands. As a mentor at the Good Food Business Accelerator, ICNC, Chicagoland Food and Bev, and The Hatchery, his relationships with entrepreneurs led him to co-found the Windy City Troublemakers, an early-stage food brands group in Chicago. Steve was formerly a partner in Spiral Sun Ventures and Windy City Food Brands, where he and his fellow CPG experts provided the operational know-how and go-to market strategies that help brands accelerate their growth.
Steve graduated from Ball State University in 1994 with a degree in Architecture and Planning. He resides in Munster, Indiana with his wife and three children.
Before starting at C.A. Branding, Whitney spent 4 years designing and art directing in the Seattle apparel industry. After helping a small business platform reach Forbes Main Street Awards and achieve e-commerce success, Whitney is now excited to be a Senior Designer working with both established and emerging brands to tell their story. In addition to her digital design skills, she has appeared in art exhibitions in multiple cities across the country to showcase her hand drawn typography and illustrative work.