KEITH SPAULDING

Science is the means to explanation. Design is doing so in a way we can all understand... My focus is on teamwork and understanding the goal that has been targeted. For every project it is essential to develop an understanding of what is to be achieved-to formulate, outline and plan an approach and put ideas into form with ongoing interaction... UI is the saddle, the stirrups, and the reigns. UX is the feeling you get being able to ride the horse, and rope your cattle.