JFM - Key Persons


Cailin Fitzgerald

Job Titles:
  • Senior Project Director
Cailin graduated from the University of Hartford with a bachelor's degree in Art History and a minor in Sociology. While at the University of Hartford she discovered her passion for the not-for-profit world while working on the first Executive Board of UHA's Up ‘til Dawn event that raises money and awareness for St. Jude Children's Research Hospital. In the second year of the event, Cailin became the Executive Director of Up ‘til Dawn and saw the small school raise almost $60,000 for St. Jude's in her time on the Board. Cailin joined The JFM team as a part time Project Associate and is now leading many top projects in her position as Senior Project Director. Cailin has continually made major contributions to all projects that JFM is a part of. She was instrumental in helping clients navigate through the significant challenges in 2020 and beyond brought on by the pandemic and helped lead JFM through new virtual technology to remain current for our clients. Cailin's ability to consistently stay ahead of the client to effectively see their vision and financial goals achieved makes her a great asset to the company. In addition to her strong organizational and fundraising skills, Cailin brings advanced design and technical expertise which has allowed JFM to expand the array of services it offers its clients. When she is not working, Cailin enjoys spending time with her friends and family, as well as going to concerts and crafting new DIY projects. She also donates her time to other organizations outside of work and was instrumental in creating the Dominic Zeoli Scholarship which provides annual scholarships to students at her alma mater.

Erin O'Neil

Job Titles:
  • Accountant
  • Co - President of the Pelham Newcomers Club
Erin O'Neil graduated with a Masters of Science in Taxation from Bentley College in Waltham, Massachusetts. Erin has more than 20 years of accounting and tax experience and has worked for Ernst & Young in its tax department in Boston. Some of her previous clients also include Ben & Jerry's, Bombardier and Boston Scientific. Erin now runs her own firm specializing in small business. In addition to handling all accounting, billing and payroll needs, Erin is also responsible for all contract filings, charities bureau reporting, and keeping JFM current with all the state required fundraising registrations and overall compliance. Outside of the office, Erin serves as Co-President of the Pelham Newcomers Club, the assistant treasurer of the Pelham Education Foundation and the treasurer of the Pelham Memorial High School PTA.

Jessica Marsillo - President

Job Titles:
  • Owner
  • President
With over 15 years' experience in fundraising, production, marketing and communication, Jessica Marsillo is a sought-after leader in the philanthropic event industry. As President and Owner of The JFM Group LLC (JFM), a boutique fundraising firm founded in New York City in 1984, Jessica produces campaigns for a diverse set of clients, manages the JFM staff and is responsible for directing and evolving the business. Never content to settle for the status quo, Jessica is an innovative entrepreneur with a passion for supporting organizations changing their communities.

Joan F. Morgan - Founder

Job Titles:
  • Founder
  • Senior Consultant
Joan F. Morgan launched the original JFM Productions - a fundraising, development, re-positioning, and event management company - after having been an Emmy Award-winning television producer. At that time, she decided to transfer her television production skills to more cause-related projects. The combination of her production experience, blended with fundraising, project management and a passion for not-for-profit causes, has always distinguished JFM from other special event companies. Joan took a hiatus from JFM and became the first Executive Director of New Yorkers for Children (NYFC), the first not-for-profit agency in the history of New York City created to work in partnership with the city's child welfare agency. In this role, Joan experienced the fundraising world from the other side of the desk. That experience continues to be invaluable to her and her company's ability to understand and respond to the client's needs. Joan returned to her company, now called The JFM Group LLC, with a renewed ‘holistic' approach that incorporates strategic planning, fundraising, project management and program production into a unique blend designed to accomplish short and long term goals and objectives, while taking the entire effort to the next level. New Yorkers for Children became her first new client and thus began an exciting new chapter in JFM's history. Joan has worked with a phenomenally broad range of organizations: small, medium, and large; regional, national, and global. Once Joan decides to take on the client and its mission, she and the JFM team are totally committed from that moment forward. Joan shares her leadership, creativity, experience, relationships and judgment with her team. Together, they constantly learn and grow, in order to better serve their clients and to continue to raise the bar in the not-for-profit world. Joan's interests and expertise are channeled through her passion for projects that benefit women and children, the arts, the environment, conservation and preservation, education, healthcare, and humanitarian aid to name a few. The diversity of the projects outlined in the JFM client list and current projects showcase JFM's outstanding track record.

Lili Schwartz

Job Titles:
  • Graphic Designer
  • Freelance Graphic Designer
Lili Schwartz is a freelance graphic designer and has worked with The JFM Group for more than a decade. Whether it is a printed project, or an electronic one, Lili is involved every step of the way - from initial concept to final production. As a designer, Lili is always thrilled and continually inspired to work for The JFM Group's wide range of clients. Prior to becoming self-employed, Lili was a designer in the book publishing industry for years working at HarperCollins, Warner Books, and Little, Brown & Company.