THE VANDIVER GROUP - Key Persons

Job Titles:

• Senior Director
• Senior Director July 29th, 2022 Dave Vislosky

Andy was a fixture in the newsroom at KSDK-TV in St. Louis, as well as in other markets. He has a unique understanding of the story preferences of local broadcast media and a producer's insight into the best possible timing for pitches. He has more than 22 years of experience between both broadcast journalism and strategic communications. He leads TVG's media practice area, which covers media relations, community engagement, crisis communications and corporate reputation, public engagement and training. He has served as lead facilitator for stakeholder listening sessions and has organized press conferences garnering local, regional, national and global attention. He has a bachelor's degree from Rhodes College in Memphis, Tennessee, and is a graduate of the Poynter Institute, a school for journalists in St. Petersburg, FL.

Job Titles:

• Manager
• Manager July 29th, 2022 TVG Staff

Bailie Moore is a Manager specializing in content creation, writing for web and social media, traditional PR and campaigns that focus on storytelling. Prior to joining TVG, Bailie was the Communications Manager at a rapidly growing nonprofit offering services to the homeless. Her role focused on brand communications, social media strategy and creation, print/digital communication, and fundraising. Bailie creates compelling content and campaigns that connect various audiences through storytelling. She graduated from Liberty University with a Bachelor's degree in Public Relations and Advertising and a Master's degree in Strategic Communications.

Job Titles:

• Director

Job Titles:

• Managing Partner, St. Louis

Job Titles:

• Senior Associate
• Senior Associate July 29th, 2022 Dave Vislosky

Emily Hasson supports the TVG team as the office administrator. She handles administration duties, billing, accounts receivables and items needed for billing, tracks budgets and metrics on accounts and reviews contracts.

Job Titles:

• Strategic Research Consultant

Job Titles:

• Strategic Research Consultant July 29th, 2022 TVG Staff

With more than two decades of experience in market research (both quantitative and qualitative), Katrina is an expert in managing full-service market research projects. She is adept at delivering research solutions that balance client needs and budgets, having managed more than 350 projects with over 90,000 research participants since she began her consulting career. She has served as a valued research partner for Lambert for more than a decade, conducting custom research and analyzing key feedback from customers and employees, as well as non-profit organizations evaluating program impact. More than a researcher, Katrina focuses on delivering insights that enables clients to take action. Her experience spans numerous industries: transportation, technology, financial, pharmaceutical, government, education, retail, advertising, utilities, non-profits, and more. She specializes in conducting custom research on niche markets, mining intelligence from both internal and external sources, developing client feedback systems, uncovering personas, documenting journey maps, and creating evaluation programs. Helping clients move from analysis paralysis to action, Katrina expertly moderates workshops and rapid design labs with key stakeholders to move research from discovery to application, so next steps are clearly defined. Rather than conducting research that lives on a shelf, her eye is always looking to inform action and enable continuous learning for her clients. Passionate about research and generating insights that make a difference, she enjoys serving as a valued research partner to clients that have a passion for making a difference in the world. Katrina graduated as the valedictorian of her class from the University of Evansville's Schroeder School of Business with a bachelor's degree in business administration (management concentration) and a minor in interpersonal communication. During her undergraduate education, she spent a semester traveling across Europe while studying at Harlaxton College in England. She also has a Principles of Marketing Research Certificate from the University of Georgia and holds the expert level Professional Researcher Certification through the Insights Association and Research & Core Customer Experience Expert Qualtrics platform certifications.

Job Titles:

• Managing Director
• Managing Director July 29th, 2022 Dave Vislosky

Laura has more than fifteen years of experience in market research, both qualitative and quantitative, as well as training and facilitation. She directs all market research projects for the firm and is an expert in qualitative and quantitative research methods, survey design and development, focus group facilitation and research strategy. She has worked on several strategic initiatives for national health care and pharmaceutical companies, and has conducted research studies for a wide variety of clients. She is also a trained medical anthropologist, specializing in ethnography and finding the true voice of the consumer. Laura has a bachelor's degree in anthropology from the University of Iowa, a master's degree in medical anthropology from the University of Missouri-Columbia, and is a Ph.D. candidate in health and behavioral sciences at the University of Colorado Denver (ABD). She is a Duke University-trained Integrative Health Coach, and a Certified Health Education Specialist (CHES).

Job Titles:

• Director
• Director August 23rd, 2022 Dave Vislosky

Rich specializes in video/media production and scriptwriting. He has more than 30 years of experience producing video programs for broadcast, corporate marketing, displays and exhibits, business meetings and multi-media applications. He has produced a variety of television and radio projects and has worked globally for Fortune 500 companies. He has a bachelor's degree in Radio/TV/Film from Purdue University.

Job Titles:

• Senior Manager
• Senior Manager July 28th, 2022 TVG Staff

Ryan Stiles is a senior manager with over 10 years of experience in brand identity, photography, websites, print and digital design and social media. At The Vandiver Group, he leads design on multiple digital projects and print layout for client publications, social media graphics, and consults with clients on brand strategy. Prior to joining the TVG team, Ryan worked for multiple marketing agencies and in the sports industry designing for national brands like Reebok, Easton, Bauer, GoDaddy, Fireball Whisky, Spectrum, and more. He also handled photography for the Saint Louis Blues. He has a keen eye for detail, a passion for designing and is always looking for a challenge. Ryan has a Bachelor's degree in Graphic Design from Maryville University, with a minor in Business.

Job Titles:

• Director
• Community Engagement Specialist
• Director August 23rd, 2022 Dave Vislosky

Terry Marvin is a community engagement specialist working with diverse populations across the US. Prior to entering the public relations field, Terry worked in the television industry as a promotion writer/producer and publicist. She has managed and collaborated on an array of communication projects and outreach efforts to underserved and minority audiences. Her core areas of expertise include - media pitching, media relations, media training, message development and developing communication plans and media campaigns. For three consecutive years, Terry was the recipient of the Public Relations Society of America Prism and Award of Excellence awards. She has a bachelor's degree in radio and television communication from Texas Women's University in Denton.