THE MOMENTUM GROUP

At The Momentum Group, we believe that media, when managed strategically, acts as the essential element that tests messages and measures the immediate effects of advertising on sales. But we don't jump on media trends unless the data supports it. Our media team is careful to identify customer demographics, geographic coverage, buying data, historic client and competitor advertising activities... When we do this over time, with great care and collaboration, our clients enjoy a meaningful connection with customers... The technology that helps us to advance brand experiences is evolving at a rapid pace. Our integrated e-marketing team develops integrated programs that feature blogs, website content, design and programming, viral promotions and social media. We also develop search engine optimization (SEO) and ambient media-all with a focused eye on supporting the brand-whether working on their own or in tandem with comprehensive advertising, marketing and public relations campaigns or..