ROSS - Key Persons
Job Titles:
- PRESIDENT
- VICE PRESIDENT
- Member of the Entertainment Marketing Resources Association
Andrea has expertise in publicity and marketing and has a passion for the entertainment, fashion, and lifestyle industries. Andrea has Angeleno roots, but was raised in Utah, where she pursued a degree from the University of Utah and received her degree in Integrated Strategic Communications which is a rigorous program that integrates the mastery of public relations, marketing, research capabilities, and includes the study of rhetorical and theoretic approaches to consumer response. Andrea has worked with international and national brands including Warner Bros., SELVA, Voss water, Jean Fares Couture, Amsale bridal, Sazerac alcohol brands, the MLS team Real Salt Lake, Project Ethos, and United Way of Northern Utah among others.
Andrea is a member of the Entertainment Marketing Resources Association and has a demonstrated great skills in editorial placements in national and international magazines, TV/Film placements in A-list film and TV shows, national campaign implementation, event coordination, brand representation, and a talent in developing the research needed to produce viable business solutions.
Andrea brings passion, dedication, and results to everything she is a part of. She engages with her audience and identifies the best strategies to reach them. Beyond her passion for driving performance, she is a natural leader with a unique energy, optimism, and relentless character. Andrea is a great asset and strategic thinker that fuses creativity, analytics, and planning with ease.
The Ross Group attributes its reputation and success to its President, Mary Hall Ross. Mary is an innovator in the realm of Product Placement, and is responsible for its budding collaboration between renowned clothing designer Nino Cerruti and the film Pretty Woman, which grossed $450 million dollars worldwide.
Mary Hall Ross has had an accomplished career throughout the entertainment industry, from her burgeoning experience as a model for Cole bathing suits, to her position as Director of Public Relations for Neiman Marcus on the West Coast.
Mary credits the Stanley Marcus 'SERVICE' philosophy as a profound influence on her work ethic and her professional attitude. Her amazing amount of energy and motivation is a profound inspiration on all those she comes in contact with.
Mary is an established insider and has been noted in publications such as Brand Week, The Wall Street Journal, and the New York Times. Mary was even featured as a guest speaker at the 12th Annual Entertainment Marketing Conference in 2000. Her energy and experience makes The Ross Group a formidable player within the Product Placement industry.