1ST OPTION

1st Option Models, Management & Production is Ireland's leading talent management agency representing models, celebrities, and creative talent in the Irish market... Founded in 1996 by Jules Fallon as a model agency, 1st Option MMP has continually evolved, earning a reputation as one of Ireland's most in demand and respected agencies, responsible for innovating trends within the fashion industry... In 2014, Jules identified the rise of the social media influencer in Ireland; responsible for profile building and managing Suzanne Jackson, and a driving force behind the creation and development of the SoSueMe and SOSU by SJ brands. 1st Option MMP now represents Irish and international online talent, from micro-influencers to celebrity influencers - each with a diverse audience reach.

Primary location: Ireland