EMBROWDERY™ - Key Persons


Elaine McParland

Elaine McParland, the owner of the well recognised salon Up To My Eyes, has been helping clients with their eyebrows for many years. She has advanced training in many techniques of designing brows. Whilst always being able to enhance the brows by using a technique of tinting, waxing, threading, trimming, plucking and make-up application, Elaine soon discovered that only 20% of her clients ever achieved the perfect?brow shape after treatment. Over 60% of clients had to wait a minimum of 6 months to let their brows grow (in conjunction with the use of eyebrow tonics) to get a proper shape and 20% of her clients would never achieve a balanced brow due to follicle damage. Being obsessed with brows she decided to look to other regions in the world for inspiration. In 2011, on a trip to Hong Kong to check out the Asian beauty market, Elaine came across this clever eyebrow cloning technique. She was so impressed that she returned to Asia three weeks later to gain private training in this artful technique. Elaine has been continuously up-skilling since her initial training in Singapore and has attended specialised micro-pigmentation master classes in London, Milan and recently in Moscow. Elaine has been continuously up-skilling since her initial training in Singapore and has attended specialised micropigmentation master classes in London, Milan, Moscow and recently in Dusseldorf.