CROSS REACH - Key Persons


Keisuke Watanabe

Job Titles:
  • Sales Manager
Keisuke is responsible for worldwide sales outside of the Middle East and India and works hard to promote Japan's great products to the world. Prior to joining XREACH, Keisuke worked for an overseas expansion support company where he provided consulting services to Japanese manufacturers looking to develop overseas sales channels. He provided full support from upstream to downstream, from strategy development to actual signing of contracts with overseas companies. Later, he moved to a consulting firm and provided hands-on support to the trading company division of Okinawa's largest department store group. Since 2019, he has been in charge of the overseas business division of a major food trading company in Hong Kong, growing the division's sales by double digits for three consecutive years while working to eliminate the paper culture common in traditional trading companies and leading internal DX support and business improvement.

Nozomi Nagai - CEO

Job Titles:
  • CEO
Nozomi is the founder and Chief Executive Officer of XREACH. He is responsible for the overall management of the company and is actively involved in expanding our business boundaries as well as our trading business. Nozomi started his career at Nomura Research Institute, Ltd. where he participated in many research and consulting projects in a wide range of areas, specializing mainly in the Middle East, Africa and developing countries. In 2013, he was transferred to the Middle East Cooperation Center, where he worked at the Abu Dhabi Japan Desk in the United Arab Emirates for two and a half years. During this time, he contributed to strengthening the local network and identifying new investment opportunities. With a desire to create a Japan he would be proud of for his grandchildren, he founded CrossReach (formerly ksn Corporation) and grew the company with the Middle East as its main market, achieving 100% growth for three consecutive terms from 2020. Nozomi earned a bachelor's degree from Hitotsubashi University.

Sumitomo Mitsui

Job Titles:
  • Banking

Takeo Kato

Takeo joined XREACH in February 2024 and is currently working to build an offensive and defensive corporate department with the goal of listing on the NASDAQ. Prior to joining XREACH, Takeo worked in the finance department at Nomura Securities Co., Ltd. where he prepared non-consolidated financial statements and financial regulatory reporting documents for major subsidiaries in Japan, the UK, and Hong Kong, as well as Nomura Group consolidated financial statements and SEC disclosure documents based on U.S. GAAP. He has a broad range of financial expertise, including budgeting, promoting cost-reduction projects, and liaising with rating agencies. Based on his in-depth knowledge of the business, he has led many projects for business process design and restructuring, and business improvement through system implementation. Takeo earned a bachelor's degree from Kyoto Sangyo University. He is also a Certified Public Accountant in the State of Washington.

Tetsuya Ishibashi

Job Titles:
  • Director of Consulting

Yoji Tanaka

Job Titles:
  • Director of Digital and Organizational Development
Yoji oversees the Digital Business Unit and the Organizational Development Department and is passionate about ensuring that the entire company is digital and that XREACH is a family-oriented organization that promotes professionalism. Yoji started his career at Cookpad, Inc. where he led the growth of the new company through its MBO and IPO as Product Manager. From there, Yoji moved to a start-up company operating a specialized e-commerce business in Japan, where he served as a director and was active in formulating and implementing company-wide strategies, developing human resource systems, dealing with shareholders, and managing a project to exit the business. Yoji earned his master's degree in applied physiology from Kyoto University.