BRANDING LOS ANGELES - Key Persons
Ben Behrooz is the Founder & CEO of Branding Los Angeles. He brings a dynamic, hard-working, strategic, and tenacious mind to his work, and he loves every second of it.
Simply put, Ben plans, creates, and optimizes local and national marketing campaigns, ranging from a citywide public-safety campaign to helping ambitious sole proprietors grow thriving businesses with multiple locations in and around Los Angeles. Over 15 years, he's built Branding Los Angeles into a powerful, multicultural marketing agency providing award-winning services in:
Strategic Branding
Marketing and Communications
Public Affairs Strategies
On a more spiritual level, Ben thinks of his work as "helping our clients find their voices." He defines and builds their brands, cultivating and fine-tuning their messaging to create consistent and galvanizing brand personalities that resonate across as many channels as necessary to achieve his clients' goals.
He's also created his own holiday tradition. Every winter, he rallies Branding Los Angeles's sphere of influence to "toy-raise" for the area children who need it the most. He is proud to live the American dream and humbled to be able to give smiles to children and families in need. He also uses this influence in other crucial areas, including the fair treatment of animals and human-rights issues.
As a result of his commitment to building sustainable and trusting relationships with everyone he works with, he's able to create needed change, whether through an end-to-end campaign or sometimes just a quick phone call. The City of Los Angeles has recognized Ben for his support of local charities and consistent support of his community.
After graduating from UCLA, Ben began his entrepreneurial journey as a media innovator, supporting top companies such as Sony Music and Yahoo as they developed new pathways through an ever-changing ecosystem. His time at UCLA helped cystalize his passion for improving the quality of life in his community - as a mentor for others, a creator of new opportunities, and a champion of creativity, innovation, hard work, and excellence. As a Social Media Director with Truthdig, he discovered the power of dedicated activism and the joy of giving a voice to those with something to say.
With extensive experience in non-profit, association, and marketing realms, Joella brings a wealth of knowledge to her role. With over 24 years of marketing and event expertise, she seamlessly navigates from details to strategic delivery. Joella's passions lie in Branding, DEI in Marketing, and Culture Making. Before co-owning and leading the Branding team, she served as the Director of Brand Partnerships for The 360 Agency, contributing to multicultural marketing and campaigns for Fortune 500 companies. Notably, Joella held a key role in City Hall, serving over four years as the DTLA Director & Strategic Media for L.A. City Council District 14. Her responsibilities spanned Homelessness, Policy, Planning, Public Works, Transportation, Community Engagement, and Programming. Additionally, she spearheaded the Office's Strategic Planning & Media activities, covering overall communications, social media, and printed collateral. Joella earned her stripes enjoying a successful 15-year run before merging with Branding Los Angeles and the Branding Team. Some of her notable clients included the Central City Association, Hospital Association of Southern California, LAEDC, Univision 34, Western Turbine Users, Inc., Beverly Hills Chamber and more.
Job Titles:
- Artist
- Media & Digital Director
Kris Allen is a visual artist and video production professional based in Los Angeles, California with experience in the commercial and entertainment spaces since 2017. With a roster of clientele including Hyundai, Jimmy Choo, Truff Sauce, and more - Kris has proven to effectively use his love for video and talent in Digital Marketing to offer comprehensive media solutions that not only look amazing, but help provide value for clients in all industries.