MEASURINGDESIGNVALUE.EU

Design is a crucial tool when it comes to innovation, economic growth, and competitiveness on the global market. This project is aimed at providing a set of instruments that will help measure and demonstrate the positive impact of design so that policy makers and decision makers in Europe will be able to establish and integrate design more efficiently... The EuroDesign project defines a new set of questions for the Community Innovation Survey to provide information about design as an economic factor for value creation... In a technology push model of innovation ¦ design is a styling add-on providing appearance to performance

Primary location: Barcelona