DALE MINCKS

We all start somewhere and for me, I was that Service Professional struggling to sell most everything. My customers usually did not buy from me and I wondered, "Did I make the right career choice?" The simple truth was I did make the right career choice. I was not empowering myself to be successful. The first step for me was learning all I could about everything my company offered. Knowing the product inside and out was critical. Becoming proficient in what I was offering allowed me to explain with confidence to my customer. Trust built and soon my sales started to rise. I built strong value on every call with my time, knowledge and confidence. I soon realized what was working for me could work for others in the business. I had established a low-pressure, non-assertive system to empower all Electrical, HVAC, and Plumbing Service Professionals on "how to run a call". • 40+ years in the residential service field • One of the top selling residential sales and service technicians in the..