MAGNOLIA STUDIO - Key Persons


Andrew Walker

Job Titles:
  • Director of Production - IDG Books Worldwide, Inc

Dr. Bonnie Nedrow

About seven months after we moved to Forest View Apple Ranch, a lovely farm next to Armstrong Redwoods Preserve in Sonoma County, California our new neighbor arrived. Bonnie is an organic gardener and naturopathic healer who specializes in ketogenic diets. She asked me to rebrand her existing logos for her Sonoma County practice while we were working together in the garden sharing our knowledge. I designed letterhead and envelopes with matching business cards for both of her naturopathic and Ketogenic businesses. When she began offering workshops, webinars and lunch meetings I designed promotional flyers for print ads and email blast attachments. The success of these ventures inspired Bonnie to produce a Weight Loss Solution booklet which I proofread, formatted, and designed. I also designed her 110 page, self-published Metabolic Flexibility Ebook which brought together all of her research and recipes. Bonnie is a kind and very intuitive naturopath - if you are thinking of starting a Ketogenic regimen, I recommend you contact her about the possibilities here: DrBonnieNedrow.com

Phyllis Peterson - Founder

Job Titles:
  • Design Director
  • Founder
"I needed help in 1995 and Phyllis was the first person I called. My job was to build a high quality production group quickly so I called the best publishing person I knew. Phyllis not only came to help, she left her home and flew across the country to help. This is the type of dedicated professional and friend she is … [ Read more ] I began my professional career as a traditional cut-and-paste artist for newspapers and magazines in the early 80s. Arriving in Boston, Massachusetts in 1985 my freelance career focused on corporate educational publishers, including Prentice Hall, Silver Burdett and Ginn and Simon and Schuster. Working with various companies as a temporary composition artist, book design became my next goal. I quickly began to improve my graphic design and production skills and became unstoppable once desktop publishing software was introduced to the art world. I migrated to San Francisco, California in 1995 at the urging of my mentor and good friend, Andrew Walker, to begin working with the software manual publisher, IDG Books Worldwide, in Foster City. Many incredible books came out of that design/production group about the newest software products and networking services. The IDG work experience honed my skills with management, project coordination and scheduling; as well as design, templates, production, proofreading and quality control.