SHELBY CRAW

RIT's state-of-the-art innovations provide clinical and research physicists with high-precision, automated quality assurance tools for advanced radiation therapies and diagnostics. At RIT, I provide strategic and conceptual leadership of all creative duties within the company. I manage and update the company image to exceed industry standards. I frequently evaluate the performance of all creative and marketing campaigns, when possible, and ensure that they are in line with the sales goals of the company. I manage the company's creative pipeline to ensure projects stay on track and are completed on time, and follow up with detailed statistics on ad/marketing material performance... A portfolio of work by graphic designer, Shelby Craw.