NEWGEN DISTRIBUTION

Newgen Distribution is a leading diversified distributor within Wearables & Accessories, Robotics & Drones, SSD & Storage, Security, Networking & Surveillance, Sound & Vision connected technologies, focused on Northern Europe and The Baltics: Sweden, Norway, Denmark, Finland & Lithuania, Estonia and Latvia. We distribute to sectors including CE-chains, e-commerce, sport department chains and government sectors such as health-care, education etc... Our team is specialized within sales, logistics, finance, RMA and product management as well as sourcing. Both founders, Max Ellberg and Axel Djurson, hold double BchS in Business and Economics. Since 2016 Newgen is part of CMS Distribution, Europe's leading specialist distributor. Board members are Max Ellberg (Joint CEO), Axel Djurson (Joint CEO), Frank Salmon (CEO and founder of CMS), Tom Burke (CFO at CMS) and Arnaud Bonvarlet (Director of European Business Development at CMS). Mark Needham from Widget UK is our mentor as well as board..

Also known as: Newgen Distribution AB

Registration numbers: 556905-6814 (W)

Primary location: Stockholm Sweden