HONNER - Key Persons
Job Titles:
- SENIOR CONSULTANT - CONTENT
Alison has 25 years' experience as a financial journalist and communications adviser for major publications and institutions.
She joined Honner from HSBC where she spent six years as a senior communications manager working across the spectrum of corporate communications, reputation management, issues and crisis management, content strategy and planning, media relations and more.
Prior to HSBC, Alison built a reputation as one of Australia's leading writers on personal finance, investment and superannuation over more than a decade with the Australian Financial Review and a stint with The Economist in London. She also spent two years as public affairs and media manager with the Australian Institute of Company Directors.
Alison specialises in producing content that demystifies complex information so it can be easily understood, using, for example, op-eds, explainers, videos, social media, feature articles and policy papers to create an impact.
During her career, she has provided expert commentary on the trends and issues that have shaped today's financial services sector, cutting across areas such as sustainable finance, ESG, capital markets, superannuation, retirement policy, funds management, personal finance and banking.
She is equally at ease creating content suitable for a retail audience as she is for high net worth investors, institutional investors or other stakeholders.
Alison holds a Bachelor of Arts degree from the University of Sydney. She has also completed both RG 146 Superannuation and Cambridge University's Sustainable Finance online short course.
Her favourite pastime is an ocean dip, mostly in Sydney's eastern suburbs but also wherever an opportunity presents itself.
Job Titles:
- Associate
- Non - Executive Director
Barry joined the Honner board as Non-Executive Director in 2021.
A long-time associate of Honner, Barry brings more than 30 years' experience working across Australia's financial services industry. As NED Barry works with Honner's senior management team to provide guidance and management insight, supporting the ongoing growth and evolution of the firm.
Barry is a financial services professional with experience as a director, CEO and consultant to significant financial services firms and superannuation funds. He advises organisations and their boards on practices to enhance performance.
Barry presents courses on board governance, finance and strategy for the Australian Institute of Company Directors. He is a Fellow of the Actuaries Institute and a Fellow of the Australian Institute of Company Directors.
Rafe Consulting was established in 2010 specifically to help individuals and organisations answer Socrates' questions "What ought one to do".
Barry has served on several for-profit and not-for-profit boards as well as several advisory boards. Most recently, Barry was President and Chair of the Actuaries Institute and was on the board of Greenpeace Asia Pacific.
Barry has held senior consulting positions as a strategy partner at Accenture and head of the financial services practice at Trowbridge Consulting. He was a senior manager with AMP and the CEO of Mellon Bank's Australian operations. In his consulting roles he has advised many of Australia's largest financial services businesses on distribution and product development and governance.
Cameron supports a range of financial services clients focusing on business to business and business to consumer audiences.
He brings a decade of experience across B2B and B2C journalism, content writing and communications, specialising in investing, economics and financial services.
Previously, Cameron worked as a writer for comparison site Finder where he predominantly wrote across share trading, macroeconomics, forex, crypto and commodity trading, helping to break down complex issues for everyday Australians.
Prior to joining Finder, Cameron worked for Australian Associated Press and across Momentum Media's trade publications including Investor Daily, nestegg, Smart Property Investment and Real Estate Business.
Cameron holds a Bachelor of Communications and Media Studies / Commerce majoring in finance and marketing from the University of Wollongong. In his previous role he also completed ASIC's Tier 1 generic knowledge certificate RG 146.
Outside of work, Cameron enjoys reading, creative writing, spending time with friends and family and all things sport.
Cordelia provides account support for a range of Honner's financial and corporate clients.
Working across clients spanning ETFs, asset management, advice, property and trading sectors, Cordelia assists with media relations, media monitoring and reporting, client liaison and more.
She holds a Bachelor of Arts degree from the University of Melbourne, majoring in media and communications and politics and international relations.
During her studies Cordelia completed two internships - firstly at creative agency The Hallway, where she gained hands-on experience in planning, copywriting and client collaboration; secondly at the British Consulate-General, where she worked on a diverse range of projects including creating content, managing social media and assisting with events.
Job Titles:
- HEAD of MARKETING SOLUTIONS
Craig is Honner's Head of Marketing Solutions.
His role at Honner further extends the range of capabilities for clients to include strategic marketing services such as customer insights and customer experience programs, lead generation programs, sales enablement support and branding. He also works with clients to create integrated marketing and communications programs.
Craig brings more than 20 years' experience working in the financial services space, with strong expertise in the global wealth and asset management sector across Australia, China, Korea, Japan and New Zealand along with exposure to North America, UK and European markets.
A strategic thinker, Craig possesses the creativity required to build a brand with emotional resonance, but also knows how to utilise the marketing team as a revenue generation machine.
Prior to joining Honner, Craig held the dual roles of Head of Marketing Asia Pacific and Global Head of Customer Experience at Russell Investments. Craig also worked in a range of marketing and product management roles in both Sydney and London, gaining experience with names such as St George Bank, Advance Asset Management and Prudential Assurance.
Craig recently completed a Customer Experience Certificate program from Rutgers University (USA). He also holds a B.Bus (Major in Marketing) from Charles Sturt University, a Management Development Diploma from Mt Eliza Business School and Diploma from the Securities Institute of Australia (now known as FINSIA).
In his spare time - he is an uber driver for his three sons as they compete in multiple football and futsal matches across Sydney.
Darren is one of Australia's most established financial writers with 15 years' experience as a journalist, editor and corporate communications professional.
Darren began his specialisation in the finance sector in 2015, joining leading industry publisher Rainmaker Group. Here he held a wide range of senior editorial and writing roles, including Editor of Financial Standard, Associate Editor of FS Super - The Journal of Superannuation, and Managing Editor of consumer title Money magazine. Through these roles Darren has built a strong understanding across the super, investment, retirement, broking and advice sectors.
Prior to joining the financial sector, Darren spent five years working as a journalist at the Mudgee Guardian, honing his ability to craft news angles, headlines and stories that capture the imagination of everyday Australians.
In 2020, Darren moved to an in-house role where he developed his corporate communication skills managing content strategy, PR and external communications with Mortgage Choice and REA Group.
He holds a Bachelor of Arts (Communication - Journalism) and Bachelor of Sports Studies from Charles Sturt University.
Job Titles:
- Senior Account Executive
- Senior Account Executive With
As a Senior Account Executive with Honner, Eleanor provides support for a range of financial, fintech and corporate clients.
Eleanor holds a Bachelor of Business degree, majoring in public relations, from the Queensland University of Technology.
Eleanor previously worked at ASX-listed financial administration company, Computershare. In this role she established an interest in financial services, working across a large and diverse portfolio of companies, ranging from ASX top 200 to unlisted companies.
Eleanor also undertook work experience at one of Queensland's leading PR agencies and is highly motivated to further develop her PR expertise and broaden her professional experience.
As a Queenslander who has now made her home in Sydney, you will find Eleanor near the ocean and under the sun when she is not in the office. She plans to visit all the beautiful beaches Sydney has to offer and enjoy the city's many iconic restaurants and cafés.
Emma is an Account Executive at Honner and provides support for a range of financial and corporate clients including NAB, Insignia Financial and Nanuk.
Emma graduated in 2021 with a Bachelor of Marketing and Media degree from Macquarie University.
During her studies, Emma completed a media and publicity internship at HarperCollins Publishers, where she developed a strong interest in media relations and content marketing. With a strong customer service background, Emma understands the importance of engaging with clients to meet their business needs.
Outside the office, you can find Emma enjoying the sunshine outdoors. She loves taking her dog for long walks, hitting the beach, and planning her next travel adventure.
Guy is a highly-experienced corporate communications consultant, having counselled leading organisations in Australia and overseas on a wide range of issues and challenges.
Guy started his career at The Australian Financial Review, making the move to Corporate Communications over two decades ago. He has since worked in public relations consultancies as well as in-house with a range of bluechip financial services brands including Merrill Lynch, Deutsche, NAB , Fidelity, AMP Capital and most recently BNP Paribas.
He brings to the team a depth of expertise and experience that delivers tangible results. His counsel covers strategy development, implementation and integration; internal and external communications; marketing communications; online, digital and social communications; thought leadership; and issues and crisis management.
He understands the needs of the various stakeholders and how to meet them with practical and effective counsel and action.
Guy is also a founding member of the not-for-profit Australian Transformation and Turnaround Association and understands the dynamics of today's changing marketplace and what it takes for organisations to not only survive, but thrive.
Outside of a varied work and family life, Guy enjoys paragliding, paddle boarding, horse riding and small boat sailing.
Holly joined Honner in 2022 and brings over six years' experience working across B2B and B2C marketing and communications.
Holly is passionate about financial services, with a particular focus on the lending, finance and mortgage broking sectors.
Prior to joining Honner she was the Head of Marketing at a property advisory group where she was responsible for the group's content strategy. Previously, Holly spent three years working across the Loan Market Group businesses, liaising directly with the Head of Sales, Chief Marketing Officer, and Head of Public Relations to align the B2B recruitment marketing function to the wider company goals. Holly started her career in internal communications at tech giant, Nokia.
From e-books, blogs to webinar campaigns, videos and social media content, Holly has successfully managed the development and rollout of a variety of content throughout her career.
Job Titles:
- Executive Assistant
- Office Manager
Iona provides Executive Assistant support to Honner's management team, as well as managing the Agency's busy Sydney office.
In her role Iona provides comprehensive support to the Agency Founder, General Manager and Chief Operating Officer and facilitates the smooth and efficient running of the Agency. Iona acts as a central liaison between Honner's support teams across HR, IT and accounts. She also acts as the first point of contact for the wider team, providing general administrative support, managing travel and diaries and assisting with the agency's annual audit process.
Iona brings nearly 20 years' experience as an Executive Assistant, primarily in the financial services industry having worked at a number of large multi-national organisations including Royal Bank of Canada, BNP Paribas and Dexus Property Group.
Iona holds a BSc in Management Sciences from the UK's University of Southampton.
In her spare time, Iona loves to get out and about around Sydney, especially to our fantastic beaches and walking tracks; she is also an avid reader.
"The whole team is great at thinking strategically, which is critical to the success of our business. They are always willing to brainstorm, provide insights and advice, and flag concerns."
Isabella provides a wide range of day-to-day support across Honner's busy account teams.
Working across clients spanning the investment, real estate, trading, ESG and infrastructure sectors, Isabella assists with media monitoring and reporting, media relations, event management, social media programs, account liaison and more.
Isabella graduated with a Bachelor of Business degree from the University of Technology Sydney, majoring in Marketing & Advertising Communications, and Accounting.
During her studies, Isabella completed two internships. Her first internship was with Pitcher Partners, where she worked in the wealth management division on private business family advisory. During her second internship, with Carlile Swimming she gained valuable experience in media and communications, nurturing her strong interest in effective communication.
Jared is an Account Manager, supporting a range of clients across the financial services spectrum including international asset managers, industry groups and fintechs.
He has experience working across a range of asset classes including private credit, emerging market debt and commercial property.
Previously, Jared worked in NSW Parliament within the electorate offices of former Treasurer and Minister for Energy, the Hon. Matt Kean MP, as well as the former Minister for Multiculturalism and Seniors, the Hon. Mark Coure MP.
During this time, he worked on media and policy projects across a range of areas including treasury and economic policy, issues of social significance, environmental policy and major infrastructure projects.
Jared holds a Bachelor of Communications in Social and Political Science from the University of Technology Sydney.
Outside of work, Jared enjoys going to the beach, catching up with friends and spending time with his many pets. He is also an avid supporter of all things related to football, cricket and AFL.
Job Titles:
- SENIOR ACCOUNT MANAGER
- in 2022 As an Account Manager
Jeremy joined Honner in 2022 as an Account Manager providing support across a range of Honner's corporate, digital asset and traditional finance clients.
Jeremy has worked across several industries and has built specialist skills driving communications programs for companies in Australia's fintech and digital asset landscape.
During his career Jeremy has worked with some of Australia's largest digital asset exchanges, supporting on everything from launches to landmark announcements. Through these experiences he has proven his ability to take a client's profile from unknown, to becoming a source of expertise regularly relied on by media. He also brings established media relationships across crypto, blockchain and digital asset sectors.
Prior to Honner Jeremy worked with a generalist PR agency where he developed sharp writing skills and the ability to distil the most compelling media angle. He works across a broad range of Honner clients including the Algorand Foundation, Nano, Bell Direct and private equity specialist PieLAB Capital.
Jeremy holds a Bachelor of Business Management in Marketing and Advertising from The University of Queensland.
Jeremy holds a Bachelor of Business Management in Marketing and Advertising from The University of Queensland.
Away from the office, you'll either find Jeremy exerting himself on the footy field or lounging at a cinema.
With experience in management consulting, media and marketing, Leah brings extensive skills in multi-channel content and brand campaigns targeting both B2B and B2C audiences.
Leah joined Honner from Nine where she was a Group Strategy & Creative Solutions Manager. In this role, Leah delivered multi-channel marketing campaigns across paid and earned media for major Australian and global brands wanting to reach a wide variety of Australians nationwide. During her time at Nine, Leah was responsible for building creative, insight-led content strategies, targeting both B2B and B2C audiences.
Leah began her career in management consulting at Accenture, where she worked across change management, communications, and customer experience improvement.
She holds a Bachelor of Commerce degree, majoring in marketing and management from University of Adelaide.
Outside of work, Leah enjoys going for coastal walks with her dog, Tilly, and cathcing up with friends and indulging in delicious food and wine.
Natasha brings more than 25 years' in-house marketing and communications experience having worked with leading Australian companies such as BT, HUB24, AMP and CBA.
She has held senior positions in both marketing and product teams yielding a strong technical understanding of funds management, platforms, superannuation and investments. Over the years she has played an instrumental role in financial product launches, campaign management, communications strategy and governance, thought leadership, as well as corporate messaging and positioning.
Natasha is passionate about financial communications and making complex topics easy to understand for investors and industry participants. She has written for corporate, print and online publications, disclosure documents, websites, social media, videos and events.
Natasha holds a Bachelor of Agricultural Economics (Hons) majoring in Economics and Natural Resource Economics, from the University of Sydney. In her previous role at BT, she was RG146 compliant and has completed a Graduate Diploma in Financial Planning.
As an active member and student of the Australian Writer's Centre for a number of years, Natasha's articles have been published in a range of publications including Mindfood, The Big Issue and The Last Post.
Outside of work, Natasha loves to pursue jazz singing, creative writing, anything beach-related and of course, spending time with family and friends.
Philippa founded Honner (then Honner Media) in 1997 in a bid to provide targeted PR for the investment, superannuation and financial services sector.
Job Titles:
- ACCOUNTS MANAGER
- FINANCE
- FINANCE & ACCOUNTS MANAGER / Priya
Priya has a Bachelor of Commerce from Mumbai University, India, and is a qualified Australian CPA. Following her early accounting training with Ernst & Young in India, Priya migrated to Australia in 2003. She brings more than 15 years' experience working in a range of accounting roles for organisations both large and small.
Job Titles:
- HEAD of BUSINESS DEVELOPMENT
Rashmi is the Head of Business Development at Honner with over a decade of experience in corporate, listed and consumer public relations.
Rashmi has been with Honner for more than six years and is a member of the Senior Leadership Team (SLT). She brings deep experience building integrated strategic campaigns and working closely with clients to deliver highly proactive media relations, content and social programs, particularly in the financial advice and asset management space. Key clients have included Colonial First State, Janus Henderson Investors, The Financial Planning Association of Australia and Betashares. In recent years, Rashmi has led Honner's work in the growing cryptocurrency and digital assets sector, working with clients such as BTC Markets, Crypto.com and MH Carnegie.
As Head of Business Development, Rashmi's focus is to drive new business and organic growth across the agency as well as provide input into the strategic direction of the firm.
Prior to joining Honner in 2016, Rashmi worked at Adfactors PR - India's largest and multi-award winning independent PR agency - and a key global agency partner of Honner. At Adfactors Rashmi worked in the Investor Relations team managing a range of financial communications projects such as IPO listings, open offers, earnings announcements and has keen interest in helping organisations communicate more effectively with their stakeholders.
Rashmi holds a Masters in Economics degree from The University of Warwick, UK with specialisation in Global Finance and Derivative Securities and Markets.
As a new mum Rashmi works part-time and spends most of her non-working time with her daughter.
Sam has worked in financial PR, corporate communications and marketing for over 15 years in both Sydney and London.
Starting her career as a corporate lawyer in Brisbane, she brings strong experience in issues and crisis management as well as corporate reputation and project management.
Sam has been responsible for developing and managing the external and internal communications strategies for a range of financial brands including a focus on both institutional and retail wealth management markets. She bring proven strong business to business (B2B) as well as B2B to consumer capabilities. Sam joined Honner from AMP where she spent a decade leading significant customer experience and marketing projects across multiple channels. During this time she oversaw the launch of Marketing HQ, AMP's internal marketing platform for its then 2,500+ financial adviser network; project managed the launch of AMP's ‘Spark' logo; and was senior media manager for AMP's financial services business.
Sam holds a Bachelor of Laws (Honours) and Bachelor of Business/ Marketing & Accounting (Honours) from Queensland University of Technology, as well as a Diploma in PR (Distinction) from the London School of Public Relations.
Susie Bell is Honner's Managing Partner.
Susie works closely with Founder Philippa Honner to drive growth and the direction of the firm, with a particular focus on people and culture. She also leads the Agency's global affiliate activity and involvement with our global agency networks.
Susie brings more than 18 years' specialist agency experience working across major financial services organisations including NAB, Nuveen, Russell Investments, Cboe Global Markets, Franklin Templeton, the Actuaries Institute of Australia, AIA Australia, Fidelity, and The Royal Bank of Scotland insurance brands.
Prior to joining Honner Susie was a senior account manager with Lansons - one of the UK's largest independent public relations and public affairs consultancies. Before Lansons, Susie spent two years with Citigate Dewe Rogerson - a leading international consultancy specialising in financial and corporate communications.
Susie holds a BA Hons German and Italian 2:1 from the University of Lancaster and also speaks French. In her spare time Susie enjoys smashing out a gym session and going on bush walks with her family.
Honner works with Founder Yolanda Beattie on a pro-bono basis to help Future IM/Pact build a strong profile across mainstream, financial trade and business press.
Zoe Paterson has almost 20 years' experience as a content writer, journalist and editor specialising in personal finance, property, financial services and financial technology.
Zoe is highly skilled at tailoring content to suit a variety of audiences, styles and formats. As a consultant at Honner, she supports clients by producing content ranging from blog posts and infographics, to video scripts, opinion pieces, feature articles and long-form white papers.
Zoe has spent the bulk of her career as a journalist and editor with The Australian Financial Review, Financial Review Smart Investor, Asset, and Money Management. She has also worked as a freelance writer for media and major corporate clients including Australian banks and fintech consultancies.
Before beginning her career in journalism, Zoe worked as a management consultant and business analyst in Australia and the United Kingdom.
She holds a Graduate Certificate in Journalism and a Bachelor of Manufacturing Management from the University of Technology Sydney.
In her spare time, Zoe is either outdoors kayaking, hiking, swimming or gardening, or indoors working on sewing projects.