CAROUSEL - Key Persons


Aiden Ronson

Job Titles:
  • Senior Account Executive
Aiden joins Carousel with a background in travel PR, where he worked across a range of international hotels. He studied Liberal Arts at King's College London, and interned as a communications assistant in Parliament and for a public affairs agency.

Alex Openshaw

Job Titles:
  • Senior Account Executive
Alex joins us as a PR Assistant after completing her MA in PR and Digital Communications at the University of Salford. She also has a BA in Politics and International Relations from the University of York. Alex's current portfolio includes MediaCity, Rainbow High and Cotton Traders.

Anna Georgieva

Job Titles:
  • Senior Account Manager
Anna joins Carousel with over four years of agency life experience, having worked both B2B and B2C side for a range of brands in food & drink, automotive and homes & interiors, to name a few sectors.

Ash Patel

Job Titles:
  • Finance Manager
Ash is the financial backbone of the business - crunching numbers, keeping the books in order and implementing the best practices.

Chloe Crosby

Job Titles:
  • Account Manager
Chloe joined Carousel in 2021 with a degree in English Language. She has kickstarted her career in PR by helping deliver a number of press office campaigns for brands including Cotton Traders, Rainbow High, Lo-Dough and Zapf Creations as well as working on top tier media events for Moda Living.

Chloe Sharp

Job Titles:
  • Director of Social Media
With over a decade's agency experience in Social Media, Chloe has driven growth for major UK brands including Matalan, Magnet Kitchens, Little Tikes and Paddington Bear, always striving to create innovative content you'll want to stop scrolling for.

Emma Raglan

Job Titles:
  • Account Director

Fadeke Ifebajo

Job Titles:
  • Senior Social & Content Executive
With over 5 years of commercial experience and knowledge of social media, Fadeke has always strived to make captivating content for brands, including retail franchise Boohoo.

Gawen Higgins

Job Titles:
  • Joint Managing Director
  • Strategist
Gawen has spent the last three decades at the cutting edge of consumer public relations devising and executing campaigns for some of the world's best known brands including Selfridges, MGA, Moda, Savills and Hasbro.

Hanna Boardman

Job Titles:
  • Account Executive
Hanna joined Carousel as a PR Assistant after completing her undergrad in Media and Public Relations and an MA in Journalism at Sheffield Hallam University. While at Uni she spent her time at Stockport County learning all things PR in the football industry.

Honor Clayton

Job Titles:
  • Senior Social Media Executive
Honor has switched rollercoasters for Carousel having spent two years as Marketing Executive at Blackpool Pleasure Beach. She has a passion for all things social and a First Class Honors degree in Film and Screen from Bath Spa University.

Hugh Royle

Job Titles:
  • Senior Account Manager
Hugh joins us with three years' experience in the PR industry, where his clients have included Burger King, Jammie Dodgers, Wagon Wheels & Aldi.

James Lennon

Job Titles:
  • Senior Account Executive
James joined Carousel after completing a master's degree in PR and Digital Communication. Since joining Carousel in 2021 James has worked across a number of festival clients, arts projects and consumer accounts.

Jen Higgins - Founder

Job Titles:
  • Founder
  • Joint Managing Director
Carousel's founder, Jen, has over 20 years experience heading up consumer PR & social media campaigns for the likes of MGA Entertainment, Bruntwood, Broadwick Live, Silver Cross, Selfridges, University Games, Schwarzkopf, Aldi and Hasbro. Multi-tasker extraordinaire with an enviable contact list and a love of social media, Jen strives to stay on top of new trends and communication channels and is more passionate than ever about the industry.

Lauren Morgan

Job Titles:
  • Account Director
Lauren joined Carousel in 2018 from a fashion and beauty PR background, with over 5 years experience working with brands including Net-a-Porter, Moschino and Jean Paul Gaultier including a 3 month internship in New York. Lauren spent 3 years in London after university but was lured back up North and has been here ever since.

Lauren Spencer

Job Titles:
  • Senior Account Executive
Lauren joins Carousel with agency experience in media relations, content and digital across a range of B2B and B2C industries. With an undergraduate Fashion Communication and MSc Marketing degree at Northumbria University, Lauren loves identifying key trends and working these into her campaigns.

Libby Cummins

Job Titles:
  • Account Executive
Libby joined Carousel as a PR Assistant while she completed her degree at Salford University in Journalism and Public Relations. From starting at Carousel as a summer intern, Libby has shown an exceptional skillset and creativity that has led her to a permanent position within the team.

Lizzie Agar

Job Titles:
  • Senior Account Manager
Lizzie has been immersed in the PR industry for 9 years both in the UK and in Australia leading campaigns within the Arts, Entertainment, Food, Travel, and Drink sectors for clients such as Sydney Opera House, Sydney Symphony Orchestra, Dove, Singapore Tourism Board and Aldi. She has a real passion for all things press office, and keeping an eye on the latest trends.

Lucinda O'Donnell

Job Titles:
  • Social Media Executive
Lucinda joins Carousel as a Social Media Executive, with 12mths agency experience, working on retail and hospitality brands. Lucinda graduated with a degree in English Literature from Liverpool John Moores University and went on to achieve a Distinction level MA in Public Relations and Digital Communications from the University of Salford.

Margarita McGrath

Job Titles:
  • Social Media Director
Margarita joined us as a Senior Social Media Executive in 2019 from a digital marketing background and is now one of our Social Media Directors. She has 7 years' experience and a 1st class degree in Music, Theatre and Entertainment Management.

Myah Harrison

Job Titles:
  • PR Assistant
Myah first started as an intern with Carousel while finishing her Marketing degree at Manchester Metropolitan University before officially joining the team as a PR Assistant. At university, Myah's studies related to sustainable marketing and the use of robotics in tourism, which she'd like to bring into her new role.

Naomi Cleaver

Job Titles:
  • Design Specialist

Nia Holding

Job Titles:
  • HR & Talent Director
Nia is our Director for HR and Talent Management with almost 20 years' experience of HR and commercial management. She is a highly motivated HR generalist with strong leadership and people management skills who passionately believes in delivering great results through a team. Nia works with the team to shape and deliver the people strategy that will help to support the future growth and success of Carousel and continue to make it a great place to work.

Pukka Herbs

Job Titles:
  • Global PR Manager

Rebecca Barnes

Job Titles:
  • Senior Board Director
Rebecca's career in PR started over 10 years ago and since then she has worked for some of the country's biggest PR agencies. Super organised, Rebecca never lets her team forget that it all comes down to column inches.

Rebecca Ireland

Job Titles:
  • Senior Account Manager
Rebecca joined the PR industry in 2015 and has helped to deliver eye-catching press office, celebrity and influencer campaigns for big household brands including Zapf Creation, Little Tikes, Silver Cross, The Entertainer and Wilko.

Sam Boden-Wright

Job Titles:
  • Social Media Manager
With over 10 years' experience in social media and community management, Sam joins us as Social Media Manager. Having worked on major international and UK brands such as LaCie, Munchkin, Dr Oetker, Wilko and Ticketmaster, Sam has helped manage and deliver engaging and eye-catching campaigns that deliver fantastic results.

Sarah Spencer

Job Titles:
  • Senior Account Director
  • Counsellor
Sarah is Carousel's Senior Account Director. She joins Carousel with almost 20 years' industry experience having started her career at Bell Pottinger working in sports PR for the likes of Leeds United and The F.A. Sarah is a trained counsellor and was a Childline volunteer for seven years, giving over 800 hours of her time and helping support media interviews and fundraising.

Shauna Page

Job Titles:
  • Senior Account Executive
Originally from Brighton, Shauna joins us with a breadth of experience in B2B PR, working with clients in both the Advertising and Tech space, as well as HR and Health and Safety.

Shaunie Parsons

Job Titles:
  • Account Director

Tom Cummings

Job Titles:
  • Deputy Managing Director