DEMONCODE - Key Persons
Alex used to make systems for mapping the seabed, but his seafaring days are now behind him.
He's also a demon in the kitchen, and can probably handle more chilli in his food than you.
Andrew earned his PhD using large scale text mining of academic biology papers to predict protein function. Now he helps Smesh to do amazing things with social data.
Job Titles:
- Advisor, Non - Exec Director
In 2008, James and Torie Chilcott founded Rockabox, a digital content, tech and distribution business. Prior to this he was co-founder and CEO of Tangozebra, the leading provider of digital marketing solutions in Europe, with a UK market share of 70% for its rich-media solutions. Tangozebra was sold to DoubleClick / Google in 2007.
In 2003 James was nominated as the most influential person in new media, by New Media Age magazine; two years later, Campaign Magazine placed him fourth in a survey of the greatest Internet pioneers. In 2006, he was nominated at the NMA awards for the greatest individual contribution to new media.
Job Titles:
- McLintock Reporting Dude / Master of Market Research
James knows a lot about market research. He also leads Smesh's report-writing activities.
Jon is part-time developer, part-time professional jazz drummer (Kairos Quartet and others).
Jon was hired on the basis that anyone who can cope with the complexity of jazz drumming can laugh in the face of gnarly algorithms. This has largely proven to be true.
Rex helps run games company Media Molecule. He was visual designer for Bafta-award winning PS3 game Little Big Planet, including its iconic mascot, Sackboy. He is also creator and director of MTV's Grip Wrench, amongst other things.
Rex's life consists entirely of having fun and drawing cool stuff, but he's so nice, no-one hates him for it.
Founder of Smesh and its predecessor company; also ex Technical Director at fine digital agency Poke, winner of many Webbies and NMA's ‘Most Respected Agency' 2008 and 2009. Once-upon-a-time academic Computer Scientist.
Tom launched Smesh in 2009 while working at Poke. Smesh was born with the help of some kindly midwifery from Poke, and has grown and developed from there.
Once solely focused on tech, Tom has seen better qualified people screw up businesses enough times to decide he could hardly do worse, especially if he got a bunch of brilliant people to help him out. So far this is working out OK.