RAMA BIJAPURKAR

Researcher, academic, independent director on several Indian blue-chip boards, author of widely acclaimed books on Consumer India and on business-market strategy, Rama Bijapurkar is a recognised thought leader on market strategy and consumer behaviour as well as a keen commentator on social and cultural change in India. Rama's core area of work is around bringing market focus and customer insight to business strategy and public policy through her research, writing, teaching and work on boards.