THEPMA.ORG

The Performance Marketing Association is a non-profit trade association founded in 2008. It is the only trade association representing the performance marketing industry. The PMA's mission is to champion and protect accountable performance marketing... The PMA strives to raise the profile of performance marketing by demonstrating the value of this multi-billion marketing channel, which comprises more than 200,000 businesses and individuals. Continued growth of the performance marketing space is expected as advertisers, facing small budgets and big expectations, increasingly look to performance-based marketing initiatives to expand their business... The PMA is the first formal organization representing the burgeoning performance marketing space and offering members a means to learn, share or communicate on a global scale. The collective knowledge of the community is shared and best practices are outlined, thereby providing performance marketers with the tools, information and support..

Primary location: Middletown United States