PUSH MEDIA - Key Persons
Job Titles:
- Art Director
- Graphic Designer
Emmy Award-winning, Taiwanese-American director Christine Yuan is someone who brings an unmistakably unique perspective to every work that she crafts. Yuan's background in fine art and darkroom photography is reflected in both the inventiveness of the worlds that she constructs on screen - often imbued with an ethereal, dreamy quality that incorporates mixed media and unconventional artistic flourishes - but also the meticulous detail with which she approaches everything from casting to styling. Her work with singer Lim Kim has been a key factor in transforming the South Korean artist into an avant-garde icon, and the music videos that Yuan directed for "Yellow" and "Mong" are superlative examples of how she is able to juxtapose shades of magical realism with prescient cultural commentary.
Yuan has also directed high-profile commercial work for iconic global brands such as Beats, Tiffany & Co. and Zara, including the latter's first-ever Chinese New Year campaign video, "A Great View".
Whether it's a tongue-in-cheek ode to Los Angeles shot on sun-kissed 35mm, or a big-budget commercial filmed with basketball legend Kobe Bryant (RIP) that nods to the sci-fi trappings of television series Westworld, the works of Australian director Jonathon Lim all exhibit flashes of humour and approachability that are a reflection of his character behind the camera.
Fully embedded in contemporary culture and frequent collaborator with Asian hip-hop collective 88 Rising, Lim directed the seminal feature-length documentary "Asia Rising" filmed over multiple countries and, which, over the course of its hour-long run time, showcased the evolution of Asian hip-hop and how the genre has exploded across the world. It was released to huge acclaim with features in publications including Forbes and Rolling Stone, and is a testament to Lim's ability to deftly capture the essence behind so many larger-than-life characters, as well as the ideology that drives the collective scene as a whole!
Marius is a multitalented Director of Photography combining Scandinavian minimalism and elegance with the eclectic aesthetic of Europe's melting pot of styles intuitively. Growing up working in Europe and Scandinavia has steadily shaped his taste and perspective, and made him a forwardthinking visual storyteller.
Job Titles:
- DoP Post Production Manager
Born of Chinese heritage, raised in Stuttgart, and now living in Los Angeles, Xiaolong Liu is a trilingual, multi-talented Director of Photography who has shot music videos for the likes of 21 Savage and Offset alongside frequent collaborator, director Aisultan Seitov, as well as shooting other renowned artists ranging from Travis Scott and Young Thug, to Goldlink and Wang Yi Tai.
His style is breathtakingly kinetic, drawing on technical expertise to push the boundaries of what can be achieved in the confines of a studio, while filtering everything through a lens of effortless cool and inimitable panache, with which he has also reframed the appeal of brands like Zara and Reebok through trend-defining commercial work, all of which makes Xiaolong Liu one of the most impressive DPs of his ilk.
Job Titles:
- Creative Strategist Digital Content Producer