SANDRA LLOYD

People say I'm exceptionally curious, compassionate, and determined. I'm a designer specializing in information architecture, end-to-end experiences, and solving messy problems. My perspective is diverse; before I was a designer, I worked as a professional musician, in healthcare, and in financial services. Although I'm a skilled generalist, I particularly enjoy content strategy, UX writing, user research and synthesis, interaction design, and usability testing. My strengths are strategic thinking, service design, and discovering insights from data.