TACO FRESH - Key Persons
Taco Fresh's founder and head cook, Alex Esparza, has owned and operated different businesses throughout his life, but has always been enamored with his native Mexican food and cooking. He moved to Florida and saw an opportunity to provide Floridians with a true taste of Mexico with his roaming Mexican food truck, which later became a food truck.
He will tell you that, as with the United States, Mexican cuisine varies by region. Alex is from Monterrey in northern Mexico, and many Mexican dishes that are well known in the U.S. are from northern Mexico, such as the flour tortilla, burritos, the fish taco and grilled carne asada. He has included a few additional Mexican favorites on his menu, but it is largely based on northern Mexico dishes. As he has quoted on his truck, "Ser mexicano es un orgullo, pero comer tacos es otro pedo, güey!"