TWENTY3MEDIA - Key Persons


Carla van Staden

Job Titles:
  • Owner and Strategist
Carla van Staden (née Fourie) founded Twenty3Media in 2010 to provide digital marketing services to local and international clients. She has a degree in Marketing Management from CPUT, and recognises the value that clients derive from result-oriented marketing strategies that takes into account the client's business goals and marketing budget. The fusion of Carla's experience in both traditional and online marketing ensure that Twenty3Media design strategies that encompass a spectrum of marketing channels, both offline and online. She is the lecturer for UCT and GetSmarter's Marketing short course, Digital Marketing short course and Social Media short course. In her free time she likes to read, travel and blog.

Tihana Lalic

Job Titles:
  • Social Media Content Creator
Tihana absolutely relishes the experience of shaping the message and painting images with nothing but words, playing with the language, bending the content to her bidding and creating something entirely new. She enjoys the creativity and freedom to express her thoughts. At the end of the day, she is thrilled that she gets to earn her livelihood from something that does not even feel like work. Tihana's idea of joy is the aroma of freshly made coffee, the sight of the sunshine playing hide and seek with her window blinds, fine sand between her toes, the lulling sound of waves hugging the Mediterranean coast, bedazzling samba beats, and the familiar muzzle of a beloved tail-wagger nudging her to pay the tribute of love in belly rubs. She loves strawberry cheesecake, and when she is not working, she has fun dancing to the Latin beats and consuming endless amounts of strawberry cheesecakes. Tihana says, "I love being part of the Twenty3Media team. The diversity, and the fact that we are from all over the world is wonderful. We are so different, yet easily complement each other's abilities. We are the multicultural puzzle pieces who come together to create the perfectly assembled whole, that's Twenty3Media"

Vidya Sury

Job Titles:
  • Copywriter
Vidya has had an interesting career path. She graduated as a Science major, but opted to explore the corporate world. She started her career as project assistant in a multinational company, after which her progression into advertising, marketing, sales and then training seemed natural. In a little over a decade, armed with an MBA degree, she grew to regional head for a UK based company. She chose to retire at 33 to focus on family. After her son was born, her passion for writing inspired her to start working from home. Today, she enjoys juggling four jobs: parenting, writing and editing, blogging, and serving on the board of an independent ethics committee that evaluates protocols for human clinical trials. With several published contributions across the web and in book anthologies, she manages six award-winning blogs of her own. Vidya believes she has the best of all worlds: a wonderful family, friends, work she enjoys, and time for her hobbies. She adores coffee, music, books, cooking, writing, DIY, travel, sketching, Instagram, and photography. When not busy with client work, she's plotting ways to show her diabetes who's boss, tackling housework cheerfully, entertaining children, walking, planning a trip, or clicking a zillion photos. Vidya says, "As my first direct overseas client in 2011, Twenty3Media holds a very special place in my heart. I love the precise work briefs, diverse clientele, excellent communication, and the camaraderie I share with the team." She wants to know: Did you smile today?