CARLA

Carla is a data-driven Product Designer known for driving end-to-end solutions encompassing UX, UI, interaction, and visual design for digital products. She deftly applies her skills at every stage, from project prioritization and planning to conducting research, mapping user flows, and creating wireframes and prototypes to ensure that the final products are intuitive, accessible, and a joy to use. She has a proven track record with leveraging quantitative and qualitative insights to iterate rapidly to optimize experiences and solve problems for B2B & B2C accounts such as AMEX, Discover, Laurel Road, and Unifirst. Her efforts even resulted in a notable 67% conversion lift for AMEX's Business Gold card landing page.