PARADIGM B2B - Key Persons

Job Titles:

• CEO, Paradigm B2B / Chicago, Illinois

Andy Hoar is one of the world's leading authorities on B2B eCommerce business and strategy. He's written about, and consulted extensively with, distributors and manufacturers at Fortune 100 and leading B2B companies around the world that are digitizing their direct and indirect selling initiatives. Prior to founding Paradigm B2B, Andy was a vice president and principal analyst at Forrester Research - where he authored the definitive work on B2B eCommerce. Andy has been quoted in various media outlets including The Wall Street Journal, Internet Retailer, Bloomberg, and CNBC. He is a summa cum laude graduate in economics from the University of Dayton and holds advanced degrees from Harvard University and Northwestern University.