PICTURE IMPERFECT

Picture Imperfect is written and maintained by Alain Breillatt, a global product management and innovation executive with more than 15 years of experience in bringing new products and services to market. His previous professional lives have carried him through IT management, software product management, innovation consulting and CPG analytics at companies including InstallShield, Macrovision, Kuczmarski Innovation and Nielsen. As a consultant he has generated new product portfolios for Fortune 500 and smaller organizations and developed course materials on innovation for the MBA and Executive Education programs at Northwestern University ™s Kellogg School of Management... His extensive experience in examining the needs of the customers in software and industrial manufacturing extends from deep ethnographic research with consumers to developing new package types to evaluating the needs for driving OEE for manufacturing product lines with well-designed end of line systems.