AVERY SAFETY CONSULTING - Key Persons


William H. Avery

Mr. Avery has an extensive background in the amusement and leisure industry. His specialized career began in 1976 as the Safety Manager for Busch Gardens in Tampa, Florida. He remained there until his promotion to corporate headquarters of Anheuser Busch Companies, Inc., in St. Louis, Missouri. In this position he assumed corporate safety responsibilities for the Busch Entertainment Corporation and the Wholesale Operations Division. The Busch Entertainment Corporation locations included: Busch Gardens Tampa, Florida; Busch Gardens Williamsburg, Virginia; Adventure Island, a theme water park in Tampa, Florida; Sesame Place, children participating play parks in Langhorne, Pennsylvania and Irving, Texas, and Grant's Farm, a public tour and zoological attraction in St. Louis, Missouri. In 1986 Mr. Avery returned to Florida and joined SeaWorld Parks, Inc., a division of Harcourt, Brace & Jovanovich (HBJ). Mr. Avery accepted a position as Director of Risk Management. After nine months Mr. Avery was promoted to Vice President of Safety, Security, Rides and General Maintenance for Boardwalk & Baseball, Inc., a rides amusement park and home of the Kansas City Royals spring training facility. In 1990 Mr. Avery decided to open his own business dedicated to preserving the safety of the amusement and leisure industry. He initially called it Systems Safety Management USA and continued to do so until 1998. In November of 1998, Mr. Avery changed the name of the company to Avery Safety Consulting. Since 1990 Mr. Avery has offered comprehensive safety, loss prevention and expert witness services and has provided exceptional quality,integrity and expertise to amusement industry professionals and attorneys around the world.