ENTRADA TRAVEL GROUP - Key Persons


Dan Smith

Job Titles:
  • Chief Executive Officer, Greyhound Australia
Dan is a commercially focused, agile leader with extensive experience in producing successful yield and marketing strategies with a customer-centric approach. As the leader of Greyhound Australia, Dan joined the Entrada executive team in December 2023 following the acquisition of Greyhound by Entrada Travel Group. Dan strives in leading business change and delivering operational efficiencies via strategic optimisation and reengineering using project management methodologies. Drawing on his extensive 30-year expertise in general management across a diverse range of industry sectors including military, retail, agribusiness, government, tourism, and transport. Dan delivers results while building strong teams and business structures that ensure a delivery of service and strong financial growth and profit.

Daniel Rode

Job Titles:
  • Member of the Executive Team
  • General Manager, Marketing & Technology
Daniel has been General Manager Digital & Brand at Entrada Travel Group since 2016, having joined in 2006 as Sales & Marketing Manager and becoming General Manager Online Sales & Marketing in 2010. During this period he has overseen the evolution of the group marketing and e-commerce presence, from its origins as a domestic transport provider to its position today as a global tourism group. Daniel also leads the Information Technology team, overseeing function and efficiency of technology related systems across the group. Daniel has led product launches and rebrands of numerous brands within the group including InterCity, GreatSights, Auckland Explorer Bus, Skip and the evolution from InterCity Group to Entrada Travel Group. He is regularly involved with tourism advisory groups in New Zealand and Australia and has also been a board member of the New Zealand Backpacker Youth & Adventure Tourism Association. Prior to joining the tourism industry Daniel held several senior sales roles with Coca Cola Amatil NZ.

Genevieve Wardleworth

Job Titles:
  • Chief Operating Officer, Queensland
Genevieve joined Entrada Travel Group in February 2018 as GM, People, Health & Safety. She holds qualifications in management and occupational psychology, and has 20 years' experience working with a variety of private and government organisations across a number of industries, including transport, oil, gas, resources, utilities and mining. Genevieve currently leads the Tropical North Queensland operations as well as previously leading the group's global Human Resources team, where she lead the development of company culture, creating and leading large-scale employee engagement and development programs, and implementing reward and talent management strategies that support the achievement of business goals and objectives.

Glenn Ritchie

Job Titles:
  • Director

John Thorburn - CEO

Job Titles:
  • Chief Executive Officer
  • Member of the Executive Team
  • Its Chief Executive
John Thorburn joined Entrada Travel Group as its Chief Executive in 2014, having previously led Ngai Tahu Tourism for a period of eight years. Across a diverse career history to date, John has held senior positions in a range of industries spanning transport and tourism, manufacturing, FMCG and telecommunications, with organisations including Lion Nathan, Carter Holt Harvey and British Telecom. John has served as a Board Member for Tourism Industry Aotearoa, the New Zealand Conservation Authority and is currently a Director of Tourism New Zealand, a position he has held since 2012. John holds a Bachelor of Commerce degree from the University of Auckland and is a Chartered Accountant.

Kate Parsons

Job Titles:
  • Independent Director
A qualified accountant with a strong commercial and financial background, Kate has held a number of CFO roles across a variety of industries. Kate is now focused on advisory and governance roles, and is a current director of Mainfreight, whilst also working in an advisory capacity with RUSH Digital and Teknique Limited. Along with her financial skillset, Kate brings strong knowledge in the areas of digital technology and strategy.

Lindsay Render - CFO

Job Titles:
  • Chief Financial Officer
  • Member of the Executive Team
Lindsay joined Entrada Travel Group in June 2023. Prior to this, she held the role of NZ Head of Finance for GWA Group and Methven Limited, and before this held Chief Financial Officer roles in Trilogy International Limited and Power Finance Limited. Lindsay has a wealth of experience in senior finance positions across a variety of industries listed on the NZX and ASX. She is an energetic leader with a strong focus on being a values led coach to support and develop people to reach their potential. Lindsay holds a Bachelor of Business and is a Chartered Accountant.

Paul Bingham - Chairman

Job Titles:
  • Chairman
  • Board As an Independent Director
Paul Bingham joined the Entrada Board as an independent director in 2020 and was appointed Chair in April 2021. Paul is Chair of digital marketing platform Shuttlerock, Chair and shareholder of Black Cat Cruises and a director of ChristchurchNZ. He has also served on the boards of Air NZ, Tourism NZ and Christchurch & Canterbury Tourism. Paul's career has spanned marketing roles in a range of companies and he led Black Cat Cruises for 15 years as Managing Director. Paul has been based in Asia, the UK, and the US before returning to live in his home town of Christchurch 20 years ago. He's a trustee of the Banks Peninsula Conservation Trust and the Christchurch Foundation.

Paul Snelgrove

Job Titles:
  • Director
Paul is Managing Director of Tranzit Group and 24 other companies. Paul's grandfather, Albert Snelgrove, founded Tranzit Group in 1924, and Paul started his career as a diesel mechanic, joining Tranzit and repairing buses from the age of 21. He has worked across all facets of Tranzit Group since. Paul and his wife Lorraine bought into the business when he was 29, taking on full responsibility of the strategic direction, contracts and financials. Through dedication and entrepreneurial character, he has grown Tranzit Group from 28 vehicles to 1800.

Sam Peate

Job Titles:
  • Member of the Executive Team
  • Chief Operating Officer, New Zealand
  • in 2007 As General Manager
Sam joined Entrada Travel Group in 2007 as General Manager, Coaching, in 2016 was appointed General Manager - New Zealand Coachlines and Auckland Tourism, and in 2022 was appointed Chief Operating Officer (COO) - NZ, reflecting the growth in the business. Sam holds a position on the Advisory Board for the International Travel College of New Zealand and is involved in a number of tourism industry advocacy groups. Sam's entire career has been in tourism and transport, having started while still a schoolboy as a car detailer for a rental vehicle company. Prior to joining Entrada Travel Group, Sam was National Operations Manager, GreatSights at Tourism Holdings Limited. Sam holds a Bachelor of Commerce degree from Canterbury University, majoring in Marketing and Operations Management.

Simon Payne

Job Titles:
  • Member of the Executive Team
  • General Manager, Sales
Simon joined Entrada Travel Group in July 2017 as the General Manager of Sales. Prior to this, his career in the travel and tourism industry included 15 years in outbound travel (including a stint working in Vanuatu) and 15 years in inbound travel, which most notably included 10 years as Sales Manager for Interislander. Simon has a Bachelor of Arts majoring in French from the University of Auckland and a Diploma in Frontline Management.