FASHION TECHWAY

Fashion Techway, India's first global show on tech-propelled fashion innovation, will be asking -and discovering -- Who's Innovating? The event will offer an extraordinary environment dedicated to only outstanding, mind-warping innovation in the business of fashion, from agile design tools to exceptional in-store tech influencers, from the dynamic science of fashion retail analytics to hyper-targeted Social Marketing... With technology continuously redrawing fashion consumers' priorities and tastes, innovation in how fashion is presented and marketed are on top of every brand's agenda. Let's face it: Data is king in the modern consumer universe. User-generated fashion, hyper-personalization, digital logistics, targeted social marketing are at the top of investment priorities for the majority of global fashion retailers in 2019-20.