UC REGENTS - Key Persons


Abhay Bhandari

Job Titles:
  • Member of the Student Advisory Board
Hi! I am Abhay (he/him/his), a mechanical design engineer passionate about working through challenging problem statements that bring out the best designs! I am pursuing my Master's in Mechanical Engineering (MEng 23). Being a member of the SAB has allowed me to help other students envision their solutions coming to life and, in the process, learn a lot personally, too. Jacobs is the coolest place on campus and a great place to hang out with exceptional people. Ping me if you want to discuss any design-related stuff with me; I'm happy to help!

Aleta Martinez

Job Titles:
  • Administrative Officer
Executive assistant to the Faculty Director and provides administrative and operational support. Contact Aleta regarding honorarium payments, events and catering requests, cardkey access, room rental, class/office supplies and meal and travel reimbursements.

Amy Dinh

Job Titles:
  • Director of Academic Affairs
Amy (she/her) manages the Master of Design and the Jacobs academic/student affairs team. She also serves on the Jacobs Diversity, Equity, and Inclusion (DEI) Committee and partners with the MDes Student Association (MDSA) Executive Board. Contact Amy if you have questions about the MDes program or have a question, suggestion, or concern regarding your student or instructor experience.

Bjoern Hartmann

Job Titles:
  • Associate Professor of Electrical Engineering
  • Jacobs Executive Committee / Associate Professor, Electrical Engineering and Computer Science
Bjoern Hartmann is an Associate Professor of Electrical Engineering and Computer Science at the University of California, Berkeley. He is broadly interested in tools to support human ingenuity, across a number of domains including design, programming and engineering. I am also interested in embodied cognition, especially in AR/VR. Methodologically, his group predominantly focuses on systems research: they contribute complex, working interactive systems that embody their research ideas and enable them to test specific hypotheses. However, he also appreciates (and they conduct) careful, controlled experiments. He holds the Paul and Judy Gray Alumni Presidential Chair in Engineering Excellence, was previously a Qualcomm Faculty Fellow and have received an NSF CAREER award, Sloan fellowship, and Okawa research award. His group predominantly publishes at the top HCI conferences UIST, CHI and CSCW. They also publish in more topic-specific venues like DIS, ICSE, VL/HCC, and Learning@Scale. Their work has received multiple best paper prizes at these conferences.

Bran Ferren - Founder

Job Titles:
  • Chief Creative Officer
  • Co - Founder
  • Member of the Industry Advisory Board

Brian Hinch

Job Titles:
  • Designer
  • Lecturer
  • Technologist
Brian Hinch is a practicing designer, technologist and educator. During his nineteen years at experience design firm Tellart, he worked with commercial, cultural and governmental clients on projects requiring the thoughtful use of technology, in many different contexts, across six continents. This cemented his belief that technology and design ought not be divided and relegated to different specialist disciplines.

Charles Huang

Job Titles:
  • Member of the Industry Advisory Board
  • CEO / Indigo

Cher Wang - CEO, Chairman, President

Job Titles:
  • CEO
  • Chairman
  • President

Chloe Frank

Chloe Frank (she/her) is a 4th year studying History. She joined the Student Advisory Board in order to support students accessing Jacobs resources from less traditional academic backgrounds.

Chris Myers

Job Titles:
  • Lecturer
Chris is a lecturer at Jacobs Institute currently teaching DES INV 22 - Prototyping and Fabrication. Contact him for questions regarding product design, design for 3D printing, laser cutting, CNC, and materials and processes. His specialty is mechanisms and fasteners and he is always ready to help students construct prototypes especially if they fly, swim, or crawl.

Chris Parsell

Job Titles:
  • Design Specialist
Chris brings broad experience in digital fabrication, from 3D modeling to laser-cutting. Contact him about high-end 3D printing or to hear about hacking shopbots to draw. Learn more or book office hours appointment.

Cody Glen

Job Titles:
  • Design Specialist
Cody is a designer, fabricator, and roboticist whose work centers around surface rationalization and computational solutions for complex facade and enclosure problems. His interests are in computational design and digital fabrication and their roles within the greater discourse of design. Contact him about CNC fabrication, PCB fabrication, robotics, computation, optimization, and general design questions. Book office hours appointment.

David Tyler

Job Titles:
  • Safety, Security, Health and Environmental Planning Manager ( Retired ) ExxonMobil

Dean Kamen

Job Titles:
  • Founder and President / DEKA Research & Development Corp

Drew Mason

Job Titles:
  • Information Systems Analyst

Drew McPherson

Job Titles:
  • Design

Drew Singer

I am Drew, a sophomore EECS major from Los Angeles. I'm an avid tennis player and compete for Cal Club Tennis. I also love pickleball and am a founder and the captain of Pickleball at Berkeley. I have been on the Jacobs Student Advisory Board since last year, so please reach out if you have any questions about the space or tools we have here!

Emily Au

Job Titles:
  • Lecturer
Dr. Emily Y.L. Au, currently the Operations Director at a fabless semiconductor company (www.etopus.com), specializes in applying User-Centered Design (UCD) to enhance enterprise User Experience (UX). With a focus on implementing workflows and operations for continuous improvement, she also guides startups in applying enterprise UX to drive expansion strategies. In addition to her role, Dr. Au has been a part-time instructor at Jacobs Institute for Design Innovation, since 2017, teaching courses like Design Methodology, Discovering Design, and Global Product Development.

Eric Paulos

Job Titles:
  • Chief Learning Officer for the Jacobs Institute for Design Innovation
  • Faculty Director
  • Faculty Director / Professor, Electrical Engineering and Computer Sciences & Berkeley Center for New Media
  • Faculty Leadership & Executive Committee
Eric Paulos is the Chief Learning Officer for the Jacobs Institute for Design Innovation and Professor in Electrical Engineering Computer Science. He is also founder and director of the Hybrid Ecologies Lab, Director of the CITRIS Invention Lab, a Co-Director of the Swarm Lab, and faculty within the Berkeley Center for New Media (BCNM). Previously, Eric held the Cooper-Siegel Associate Professor Chair in the School of Computer Science at Carnegie Mellon University where he was faculty within the Human-Computer Interaction Institute with courtesy faculty appointments in the Robotics Institute and in the Entertainment Technology Center. At CMU he founded and directed the Living Environments Lab. Prior to CMU, Eric was a Senior Research Scientist at Intel Research in Berkeley, California where he founded the Urban Atmospheres research group - challenged to employ innovative methods to explore urban life and the future fabric of emerging technologies across public urban landscapes. His areas of expertise span a deep body of research territory in critical making, design research, urban computing, sustainability, social telepresence, robotics, physical computing, interaction design, persuasive technologies, and intimate media. Eric is a leading figure in the field of urban computing, coining the term in 2004, and a regular contributor, editorial board member, and reviewer for numerous professional journals and conferences. Eric received his PhD in Electrical Engineering and Computer Science from UC Berkeley where he helped launch a new robotic industry by developing some of the first internet tele-operated robots including Space Browsing helium filled blimps and Personal Roving Presence devices (PRoPs).

Erik Sandall

Job Titles:
  • Operations Manager
  • System Administrator
Erik Sandall is a system administrator with a background in libraries and the software industry. He oversees makerspace digital infrastructure, including the Maker Pass access system and online material store. To troubleshoot makerspace access issues, please try our online fix tool. To report that you have a new Cal 1 Card, please fill out this form.

Floor van de Velde

Job Titles:
  • Lecturer
Floor is an educator, designer, and practicing artist. Originally trained as a classical orchestra musician, she transitioned her focus towards design and ran a full service digital service studio in New York working on projects with cable tv networks, global non-profits, and academic institutions. As an artist her work explores the reciprocal relationship between art and technological innovation as well as materials and new techniques. Floor draws much of her inspiration from sound, language, and science and explores the limits of structures and systems of spatial logic open up new visual and poetic possibilities. As an educator, Floor has instructed courses in design theory, art history and theory, and studio practice for the past decade. Before joining UC Berkeley as design faculty, she served as faculty at Tufts University at the School of the Museum of Fine Arts in Boston, Massachusetts. Floor holds a Master of Science from the Massachusetts Institutes of Technology (MIT), and a Bachelor of Art in Sculpture and Installation Art from Massachusetts College of Art and Design.

Gary Gin

Job Titles:
  • Design Specialist
Gary focuses on electronics and robotics. Contact him regarding Jacobs Hall's spaces and tools for electronics-based making or to hear about his BattleBots experiences. Learn more or book office hours appointment.

Hayden Taylor

Job Titles:
  • Associate Professor
  • Associate Director for Academic Matters / Associate Professor, Mechanical Engineering
  • Member of the IEEE
Hayden Taylor is an Associate Professor in the Department of Mechanical Engineering at the University of California, Berkeley. He was previously an Assistant Professor at Nanyang Technological University in Singapore, a Postdoctoral Research Fellow in the Biosystems and Micromechanics group at the Singapore-MIT Alliance for Research and Technology, and a Research Associate in the Microsystems Technology Laboratories at MIT. Hayden was born in Bristol, United Kingdom, in 1981. He attended Bristol Grammar School and Trinity College, Cambridge, receiving the B.A. and M.Eng. degrees in Electrical and Electronic Engineering in 2004. He was sponsored as an undergraduate by ST Microelectronics. He is a Senior Scholar of Trinity College, Cambridge, and received the Cambridge University Engineering Department's Baker Prize in 2004. Hayden received the Ph.D. in Electrical Engineering and Computer Science from MIT in 2009, working with Professor Duane Boning. Hayden is a member of the IEEE, the Institution of Engineering and Technology, and the Institute of Physics. He was an Institution of Electrical Engineers Jubilee Scholar 2000-4, and was a Kennedy Scholar for the academic year 2004-5.

Hugh Dubberly

Job Titles:
  • Lecturer

Jack McCauley - President

Job Titles:
  • President
Jack McCauley is an Innovator in Residence at the Jacobs Institute for Design Innovation, where he mentors students, lectures in courses focused on product design and design for manufacturing, and leads research and development projects focused on applications of augmented, virtual, and mixed reality for design professionals and students. McCauley graduated from Berkeley Engineering with a B.S. in Electrical Engineering and Computer Science in 1986, and credits the time he spent at Berkeley as an undergraduate with helping to ignite his career. McCauley's inventions, intellectual property and patents bridge diverse technologies. He was one of the inventors of the Universal Serial Bus (USB) specification. He created the original scrolling feature for a computer mouse. As director of research for the electronic entertainment company, RedOctane, he was the chief engineer behind the Guitar Hero game series, as well as at least eight other highly successful digital games. In 2012, McCauley co-founded Oculus VR and manufactured Oculus Rift, the head-mounted virtual-reality display. Oculus was later acquired by Facebook.

Jaewoo Chung

Jaewoo Chung, Ph.D., is a UX leader and technologist trained in the field of UX Design, HCI, Computer Science, Music Composition and Psychology. He received his PhD from MIT Media Lab. Jaewoo has been working in industry and academia more than 20 years, dealing on various topics such as multi-modal interaction systems (voice, gesture, touch), intelligent systems for mobile and wearable, virtual/mixed reality, IoT, decision support systems, and smart homes. He is currently Head of UX Design and Research @ HP and previously, he was the Director of Next Experience Display Lab @ Samsung. Get in touch with Jaewoo via email; his weekly office hours are Fridays 9am - 2pm.

James Truchard - Chairman

Job Titles:
  • Chairman of the Board
  • Member of the Industry Advisory Board
  • Chairman of the Board / National Instruments

Jeffrey Lubow

Job Titles:
  • Designer
  • Lecturer
  • Researcher
Jeffrey Lubow is an interdisciplinary designer, researcher, and artist concerned with the space between the body and emergent technology. His influences include a number of mentors and colleagues the likes of David Wessel, Leslie Stuck, John Bischoff, Carl Kurtz, and Patrick Clancy. He has collaborated with David Wessel, Adrian Freed, John MacCallum, Tarek Atoui, Laetitia Sonami, Greg Niemeyer, Pauline Oliveros, Po Shu Wang, and Meyer Sound. He has premiered work at the Bergen Assembly, EMPAC, ZKM Berlin, Beirut Art Center, BAMPFA Matrix, SPARK festival. In 2008 Jeffrey commenced a research position at CNMAT, UC Berkeley, focusing on music technology and media programming. He later occupied the role of CNMAT's Music Systems Designer, which included development of gestural interfaces for music, instruments for the deaf, the ODOT programming environment, and R&D of new compositional and improvisational tools. He is currently on the O.SE/ODOT development team, and a lecturer of Technology Design Foundations in the MDes program at UC Berkeley.

Joey Gottbrath

Job Titles:
  • Technical Lab Director

Jon Sigerman

Job Titles:
  • Co - Founder / Summation Legal Technologies, Inc.

Kosa Goucher-Lambert

Job Titles:
  • Assistant Professor of Mechanical Engineering at the University of California
  • Jacobs Executive Committee / Assistant Professor, Mechanical Engineering
Kosa Goucher-Lambert is an Assistant Professor of Mechanical Engineering at the University of California, Berkeley. He is an Affiliate Faculty member in the Jacobs Institute of Design Innovation and the Berkeley Institute of Design. Kosa received his B.A. (2011) in Physics from Occidental College, and his M.S. (2014) and Ph.D. (2017) in Mechanical Engineering from Carnegie Mellon University. His primary research interests focus on understanding decision-making processes in engineering design using a combination of mathematical analyses, computational modeling, human cognitive studies, and neuroimaging approaches. Kosa was a recipient of the National Science Foundation Graduate Research Fellowship, 2014 ASME IDETC Design Theory and Methodology Best Paper Award, 2015, 2017, and 2019 International Conference on Engineering Design Reviewers Favorite Award, and 2019 Excellence in Design Science Award. Kosa primarily teaches courses on integrated product development, with an emphasis on complex socio-technical challenges.

Kyle Steinfeld

Job Titles:
  • Faculty Director, Master of Design Jacobs Executive Committee / Associate Professor, Architecture
Kyle Steinfeld makes, writes, and teaches about computational design as a cultural practice. An Associate Professor of Architecture at UC Berkeley, Kyle aims to reveal the overlooked capacities of architectural computation through creative work, scholarly writing, and digital tool-making. He applies techniques drawn from artificial intelligence to architectural design, and has been exhibited at the Italian Pavilion of the Venice Architecture Biennale, and at the NeurIPS workshop on Machine Learning for Creativity and Design. As an educator, Kyle has instructed core courses in design, architectural representation, and design computation for more than twenty years. His recent leadership roles in the College of Environmental Design have included serving as the Faculty Director of the Master of Design program, and as the Associate Dean for Undergraduate Studies. As a professional architect, Kyle worked with a number of design firms, including Skidmore Owings and Merrill, Acconci Studio, Kohn Petersen Fox Associates, Howler/Yoon, Diller Scofidio Renfro, and TEN Arquitectos. Kyle holds a Masters of Architecture from the Massachusetts Institute of Technology (MIT), and a Bachelor's Degree in Design from the University of Florida (UF). He is a Fellow at Stochastic Labs, an Autodesk IDEAs fellow, and a Hellman Fellow.

Liam Casey

Job Titles:
  • Member of the Industry Advisory Board
  • Founder and CEO / PCH

Lining Yao

Job Titles:
  • Assistant Professor of Mechanical Engineering
Lining Yao is an assistant professor of Mechanical Engineering, directing the Morphing Matter Lab. Dr. Yao received her Ph.D. from the MIT Media Lab in 2017. She was a faculty member at the Human-Computer Interaction Insititute, School of Computer Science, CMU from 2017 to 2023. She is the co-founder of the MorphingMatter4Girls Initiative, a Wired UK fellow, an appointed instructor in eco-design by the United Nations Industrial Development Organization, a CMU Provost's Inclusive Teaching Fellow, and a recipient of the NSF CAREER Award.

Lisa Wymore

Job Titles:
  • Jacobs Executive Committee / Professor, Theater, Dance, and Performance Studies
  • Professor
Lisa Wymore completed her graduate study at the University of Illinois, Champaign-Urbana, where she was awarded a Creative and Performing Arts Fellowship, an Outstanding Achievement Award, and a Moe Family Award for her creativity. After graduating with an M.F.A. in Dance in 1998, she moved to Chicago and continued her career as a dancer, choreographer, and teacher. She was a faculty member within the Northwestern University Dance Program from 2000 to 2004. Wymore is a Professor in the Department of Theater, Dance, and Performance Studies. She teaches classes in choreography, dance technique, pedagogy, improvisation, collaborative innovation, and performance. She is Co-Artistic Director of Smith/Wymore Disappearing Acts (SWDA) with Sheldon B. Smith. The company creates multimedia dance theater works and experimental performances. Their work has been presented and hosted by numerous national and international festivals. SWDA completed a three-year artist-in-residence program (2015-18) at ODC Theater, San Francisco which culminated in an evening-length work entitled Six Degrees of Freedom. The piece explored computer augmented performance interfacing with explorations around body memory, sensation, power, and perception. For more information, visit Disappearing Acts' website. From 2005-2009 Wymore worked with Professor Ruzena Bajscy (UCB) and her team on Tele-Immersion technology exploring virtual meeting places, co-presence, and virtual connection. In 2015 Wymore worked with Adrian Freed from the Center for New Music and Audio Technologies (CNMAT) on a project called the Digital Intermedia Collaborative Platform (DICP) which investigates human-computer interactivity. The DICP project was funded by a UC Berkeley Digital Humanities grant. Wymore is an ongoing member of Metabody, a group of artists and researchers exploring the homogenization of expressions induced by current information and control technologies. In 2012 Professor Wymore was invited to participate in the Urban Bush Women Summer Leadership Institute in New Orleans that had the theme of ""Soul Deep: Why are People Poor? Demystifying the Opportunity Gap in America."" From this experience, she worked with TDPS colleague Amara Tabor-Smith and former Urban Bush Women member and Leadership Institute Facilitator Paloma McGregor to create a five-week long residency within the department. The residency culminated in a series of performances entitled From the Field to the Table. The project centered on food justice issues and community art-making practices. For more information, visit the blog that Professor Wymore created for this project. From 2012-2014 she was honored to be an organizer of Indigenous Peoples' Day Celebration in the Bancroft Studio-a daylong series of events, performances, talks, and participatory activities honoring California Native Americans and indigenous peoples from around the world. In August 2019 she sponsored a performance with Miriki Performing Arts entitled Bayal Kaymanen (Dancing Smoke), a full-length dance performance exploring the relationship of fire between Yidinji Nation (Cairns, Australia) and Northern Pomo Dancers (Northern California). The performance took place in the Memorial Glade and Ohlone land honoring protocols were performed in preparation for the performance. During the academic year 2022-23, Wymore co-organized a campus-wide project entitled A Year on Angel Island(link is external) with Susan Moffat from the Future Histories Lab. The project involved a series of music and dance performances, exhibitions, public conversations, and affiliated courses using Angel Island's historic immigration station as a jumping-off point for discussion about race in America, global migration, and architectures of incarceration. In January of 2024, Wymore was invited to the University of San Francisco, in Ecuador to set a new improvisational dance on the contemporary dance company Talvez. The new work is entitled Perder la conexión con nuestras historias (losing connection to our stories). Wymore continues to teach for the Big Ideas program with regular courses entitled Theater 100: From Imagination to Innovation: Activating Creativity for Transformational Change (which she will co-teach with Professor Dave Rochlin from the Haas School of Business) and L&S 25: Thinking Through Arts and Design (which she will co-teach with Professor Ken Goldberg). Professor Wymore is currently the Faculty Advisor for Creative Discovery in the Division of Undergraduate Education.

Maria Giudice

Job Titles:
  • Member of the Industry Advisory Board
  • Co - Author

Mason Friedberg

Job Titles:
  • Designer
  • Engineer
Mason Friedberg (MEng '19) is an engineer and designer working at the crossroads of functionality and aesthetic. With a background in mechanical engineering and product design from Texas A&M and UC Berkeley, his experience in prototyping research and development, automotive, food robotics, and client product design gives him a diverse portfolio of many different aspects of industry. Designing for emotional connection to create engaging experiences that draw users in is something he strives for in all his work. He is currently working at the forefront of exhibit engineering and design at San Francisco's well known interactive science museum, the Exploratorium, as a Manager of the Design and Development team. He is also a huge hands-on tinkerer and appreciator of all things craft. Mason has previously given guest lectures at Jacobs in DES INV 15: Design Methodology, DES INV 10: Discovering Design, and DES INV 190: Human Centered Design Methods. He is excited to talk with students about exhibit and experience design, product development, mechanical design, and give general career advice. You can book a time to speak with him on his Calendly page. Purin Phanichphant is an artist, designer, and educator with a deep interest in the intersection between creativity and mindfulness. Purin combines his roots in Northern Thailand, where he spent part of his life as a Buddhist monk, with his background in designing innovative products and experiences in the San Francisco Bay Area. He holds a BFA in Industrial Design and Human-Computer Interaction from Carnegie Mellon University, and an MFA in Product Design from Stanford University. He previously worked as a principal product designer at IDEO San Francisco, and taught design courses at Stanford University and General Assembly. Over the past several years at the Jacobs Institute for Design Innovation, he has taught DES INV 21: Visual Communication and Sketching, DES INV 181: Reimagining Mobility, and held multiple workshops on Visual Design Hacking and Designing Your First Portfolio. As a Design Fellow, he hopes to help students realize their full potential not only as design practitioners, but also as designers of their own lives and the world we all live in. Contact Purin via email or book an office hour appointment with him.

Nicole Panditi

Job Titles:
  • Mechanical Engineer
  • Design Specialist & Student Supervisor Manager
Nicole Panditi is a mechanical engineer, 3D printing hardware/materials specialist, and public speaker on interpersonal cooperation. She is an alumnus of the UC Berkeley College of Engineering, with a minor in Sustainability. You can contact her with questions about 3D modeling and printing, experimental materials, sustainable design, and repair/ recycling. She enjoys woodworking, fixing old machines, and permaculture.

Paul Jacobs

Job Titles:
  • Chairman, Jacobs Institute Board

Pierluigi Dalla Rosa

Job Titles:
  • Lecturer
  • Artist, Designer, Leader
Pierluigi is an artist, designer, leader, inventor, and educator with a passion for the medium of computation. With extensive experience in both in-house and consulting roles, he has helped to build and ship forward-looking products for companies such as Apple, NIO, Panasonic, and Philips. Currently, he is driving innovation and building the future of computing at Humane. His commitment to crafting experiences and artifacts that elevate human intellect and unleash creative potential is the cornerstone of his professional ethos. He actively explores the space at the intersection of sustainability and computing and other areas of interest include collective and spatial computing, as well as exploring computation outside traditional devices. Pierluigi is a visiting professor at the Copenhagen Institute of Interaction Design and faculty at Jacobs Institute for Design Innovation at Berkeley University, where he inspires students to envision new narratives about a future with sustainable practices in technology. He hold a master's degree in Cinema and Media Engineering from Politecnico di Torino and he is an alumnus of the interaction design program at the Copenhagen Institute of Interaction Design.

Purin Phanichphant


Ruzena Bajscy

Job Titles:
  • Professor

Sabrina Merlo

Job Titles:
  • Senior Director of External Affairs
Sabrina leads marketing and communications at Jacobs Institute and works strategically to advance external partnerships including community, corporate, and government connections and collaborations.Sabrina leads marketing and communications at Jacobs Institute and works strategically to advance external partnerships including community, corporate, and government connections and collaborations. Contact her to learn about collaborating with Jacobs Institute or the Berkeley Master of Design (MDes).Sabrina leads marketing and communications at Jacobs Institute and works strategically to advance external partnerships including community, corporate, and government connections and collaborations. Contact her to learn about collaborating with Jacobs Institute or the Berkeley Master of Design (MDes).

Sara Beckman

Job Titles:
  • Jacobs Executive Committee / Senior Lecturer and Earl F. Cheit Faculty Fellow, Haas School of Business
Sara Beckman has spent her years as a boundary spanner at UC Berkeley, where she has held faculty appointments in both the Haas School of Business and the Department of Mechanical Engineering. She served as Chief Learning Officer for the newly formed Jacobs Institute of Design Innovation and co-created a multi-disciplinary Certificate in Design Innovation. She created new courses such as Collaborative Innovation which integrated Art Practice, Theater and Dance Performance Studies and Business perspectives on both collaboration and innovation as well as courses on Systems Thinking. Beckman's research focuses on the pedagogy of teaching design and on the role of diversity on design and innovation teams for which she developed a Teaming with Diversity curriculum that has been used in classes in engineering, biological sciences, humanities and business courses at UC Berkeley as well at other college and high schools. She has published case studies on design for sustainability, design roadmapping, leveraging design approaches in sales processes and alternative governance processes for tackling homelessness. Beckman directs the Product Management Program for the Berkeley Center for Executive Education, serving over 350 product managers from around the world each year and works with a wide variety of companies teaching and helping them implement design and innovation practices. In her time at UC Berkeley, she has received three Distinguished Teaching Awards at Haas, the campus-wide Distinguished Teaching Award, and in 2018 the Carol D. Soc Distinguished Graduate Student Mentoring Award for Senior Faculty. Before joining UC Berkeley, Beckman worked in the Operations Management Services group at Booz, Allen & Hamilton and ran the Change Management Team at Hewlett-Packard. She received BS, MS and PhD degrees in Industrial Engineering and Engineering Management and an MS in Statistics from Stanford University.

Sarah Stillpass Rosenbach

Job Titles:
  • Lecturer

Sonita Lontoh

Job Titles:
  • Global Head of Marketing, 3D Print & Digital Marketing

Stef Hutka

Job Titles:
  • Design Research Leader
Stef Hutka is an Oakland-based design research leader specializing in emerging technologies. She has led research for numerous 0 to 1 product launches in spatial computing (AR/VR/3D), including Adobe Aero, Adobe Substance 3D Suite, and Meta Quest 3. She established the design research function at AR start-up, DAQRI, leading the company's first case studies on in-field use of enterprise AR hardware and software. In Fall 2023, Stef founded her own design research practice, Sendfull, helping teams accelerate new product development at the intersection of spatial computing and AI. Stef holds a PhD in cognitive neuroscience from the University of Toronto.

Stefanie Hutka

Job Titles:
  • Lecturer
Stef Hutka is an Oakland-based design research leader specializing in emerging technologies. She has led research for numerous 0 to 1 product launches in spatial computing (AR/VR/3D), including Adobe Aero, Adobe Substance 3D Suite, and Meta Quest 3. She established the design research function at AR start-up, DAQRI, leading the company's first case studies on in-field use of enterprise AR hardware and software. In Fall 2023, Stef founded her own design research practice, Sendfull, helping teams accelerate new product development at the intersection of spatial computing and AI. Stef holds a PhD in cognitive neuroscience from the University of Toronto.

Stephanie Bianco

Job Titles:
  • Director of Career Development
Stephanie supports Jacobs Institute students in their professional development, helping them connect what they're doing here at Cal to their future careers. She offers career coaching, facilitates professional development workshops, and hosts various industry engagements to expose students to diverse careers and topics in design. She also manges the Jacobs Design Fellows and MDes Alumni Design Fellows programs which provide important mentorship opportunities for our students. Contact her if you want to learn about careers in design or if you want to discuss recruiting our talented students.

Sudhu Tewari


Susanne Pierce Maddux

Job Titles:
  • Lecturer

TJ McLeish

Job Titles:
  • Lecturer

Tsu-Jae King Liu

Job Titles:
  • Dean, College of Engineering

Tyshon Rogers

Job Titles:
  • Assistant Director of Academic Affairs
Tyshon manages the Berkeley Certificate in Design Innovation (BCDI) and is responsible for enrollment management, course administration and financial advising for the Master of Design (MDes) graduate program. He also Contact him for any questions about course scheduling, enrollment, and other student resources, including MDes curriculum requirements, BCDI course eligibility, and financial aid support.

William Humnicky

Job Titles:
  • Executive Director
Drawing on his background in finance, management, and diplomacy, William led operations at the Simon Institute for the Theory of Computing at UC Berkeley. There, he expanded operations and adopted new technologies. Prior to joining the Simons Institute, William served as a Foreign Service Officer with the U.S. Department of State at the U.S. embassies in Nepal, Ukraine, Zimbabwe, and Sri Lanka. As a diplomat, he designed programs and provided analyses which addressed societal issues such as poverty, health care, and human rights, particularly for marginalized communities.

Xiaoyu (Rayne) Zheng

Job Titles:
  • Associate Professor
  • Jacobs Executive Committee / Associate Professor, Materials Science and Engineering
Xiaoyu (Rayne) Zheng is an associate professor in the Department of Materials Science and Engineering. His research focuses on developing additive manufacturing/3D printing techniques for materials and structures with controlled topologies and encoded properties. His current interests are in developing new additive fabrication techniques, multi-material synthesis, structure property relationships and leveraging novel artificial intelligence to create intelligent materials and systems for structural, robotics, electronics, energy, and healthcare.

Yael Zheng

Job Titles:
  • Board Director

Yoon Bahk

Job Titles:
  • Designer
  • Lecturer
Yoon Bahk is a designer and an educator based in California who specialises in design doing and thinking through drawing. Yoon started her teaching career in 2011 when she returned to her alma mater Royal College of Art, where as a Senior tutor in the Innovation Design Engineering programme she led the 1st year of the joint double master programme between the RCA and Imperial College. Since moving to California in 2016 she has been continuing to teach design innovation at UC Berkeley's Jacobs Institute of Design Innovation as a lecturer. Outside of teaching she works with commercial clients such as the BBC, GOV.UK, NTT to help foster ideas and help communication around innovation within an organisation by showing them how to use design and drawing to aid their creative process. Yoon also has extensive experience running design and innovation workshops around the world using collaborative learning and design methods with commercial and academic clients.

Zahin Ali

Job Titles:
  • Design
Zahin Ali (IEOR '11) is an Interaction Design Lead at IDEO where he leads interdisciplinary project teams to solve ambiguous problems with human-centered design thinking practices. He engages in all stages of the innovation process: defining strategy, user research, identifying key insights, building and testing prototypes, product/vision storytelling, and bringing products and services to market. As a design consultant, he works with a growing portfolio of global clients in a range of industries such as mobility, healthcare, education, and financial services. In a prior career, he leveraged his Berkeley IEOR degree to design manufacturing systems at Tesla. He then made his way to design in an unconventional path via startups, a stint with the NASA Jet Propulsion Laboratory, and with graduate work from Art Center College of Design and the Carnegie Mellon University School of Design where he earned a Masters in Interaction Design. He currently teaches a graduate course in Visual Design at the DePaul University School of Computing and Digital Media. Schedule a meeting with Zahin during his office hours.

Zahra Baxi

Job Titles:
  • Member of the Student Advisory Board