THE BEHAVIOURAL SCIENCES TEAM UK

Using insights, we specialise in the design, implementation and evaluation of interventions which encourage people to make better choices for themselves and society. We recognise achieving sustained behaviour change can be a challenge, and that some populations are disadvantaged through health inequalities... Behavioural Science is demonstrating it's utility in public health, as we now realise that preventable diseases often arise from behavioural and social factors and are underpinned by social and structural determinants... Behavioural Science brings rigour and discipline to intervention design, development, and evaluation. It uses explicit theories and models, which can underpin interventions, and provide a cumulative evidence base of what actually works.

Primary location: United Kingdom