SONA

Sona integrates bi-directionally with many apps, giving you more ways to derive insights and drive growth... Companies spend $450B per year on online advertising. Due to changes in the privacy environment and missing technologies, there's an increasing blindness as to what spend is converting. Additionally, marketers pay to bring users to their websites but they lack the resources and technologies to maximize conversions for their top of funnel marketing efforts. At the outset, the Sona enables our customers to spend more efficiently with better, more enhanced data. Second, there's an opportunity to scale growth with customized experiences. Finally, Sona combines disparate data silos into a single growth data warehouse. This allows for building rich, unified, omnichannel experiences across media and messaging interactions... We believe it's better to make more decisions with imperfect information and course correct if we're wrong.

Also known as: Sona Labs, Sona Labs LLC

Primary location: San Francisco United States