AMPLIFI LOYALTY SOLUTIONS - Key Persons


Deepthi Andi

Job Titles:
  • VP of Product
Deepthi brings over 15 years of software product experience with a focus on SaaS and analytics platforms. With her unique blend of expertise in product strategy & execution, software engineering, analytics, quantitative finance, and entrepreneurship, Deepthi led several successful product launches in eCommerce, Fashion Tech, Financial Services, and Education. She believes in meaningful workplace relationships and nurtures data-informed culture to achieve organizational goals.

Feroz Patel

Job Titles:
  • VP, Engineering
Customer-focused/result-oriented technologist with over 20 years of experience leveraging technical, business and program management skills to ensure alignment between business needs and IT capabilities.

Garrett Kelly

Job Titles:
  • Sales Executive
Garrett spent the last five years building a transparent relationship with clients in multiple industries. Throughout his sales experience, Garret has established relationships with significant high-level clients, guiding them toward a path to success. Garrett has a passion for building long-lasting relationships with clients, offering them products and services that are suitable for their demands. He has a strong vision for business development, bringing in his skills and initiatives to implement growth opportunities for financial institutions.

Gretchen Blythe - CMO

Job Titles:
  • Director of Marketing
Gretchen Blythe was promoted to Director of Marketing from Client Marketing Manager. She began her career with ampliFI in 2017 as Digital Marketing Coordinator. Through dedication and experience wearing many hats at ampliFI, she has grown alongside the company.

Gretchen Connolly

Job Titles:
  • Director, Marketing

Heather McGuire

Job Titles:
  • VP, Client Delivery
More than 30 years ago, Heather McGuire began her career in the financial services industry working with CUNA Services Group. She then expanded her experience with a wide variety of roles including operations, client services, implementations, business development, product and technology.

Heidi Young

Job Titles:
  • EVP, Sales & Business Development
Heidi leads all financial institution loyalty sales efforts working directly with C-level executives. Heidi is responsible for demonstrating the programmatic and financial benefits of the company's programs and platform. She previously served in various leadership roles in sales and strategic partnerships with Metavante (acquired by FIS) and Rewards NOW (acquired by ampliFI Loyalty Solutions). With over 25 years of industry experience, Heidi leads all financial institution loyalty sales efforts working directly with C-level executives on developing effective loyalty program and engagement strategies.

Holly Schrantz

Job Titles:
  • Leader
  • Director of Project Management & Process Improvement
  • Director, Program Management & Process Improvement
Holly is an accomplished leader with over 24 years of experience in the financial industry. With her skills in strategic partnership management, process improvement, employee and client training, and project management, Holly has created an efficient team of solution providers that elevate our client experiences. Holly is motivated by working with a team that makes a tangible difference in the lives and businesses of our clients and cardholders.

Jenny Gil

Job Titles:
  • Sales Operation Specialist
Jenny has over six years of experience in sales operations and customer service. Throughout her years, she has developed many essential skills, including critical thinking and problem solving with a high level of professionalism. Jenny brings her sales expertise to ampliFI with expanded knowledge in sales and business development to build networking opportunities and help clients achieve their goals.

Joe Fuller - CFO

Job Titles:
  • CFO
Joe's career spans more than 25 years of varied experience in financial management, business leadership and corporate strategy. Joe Fuller brings extensive leadership experience having served as CFO at RIA in a Box, Digi-Me Yes Lifecycle Marketing and Alterian Inc. Joe is a respected leader in leading business operations and professional services and is also proficient in developing and implementing strategic financial initiatives to propel growth. Joe is a CPA with a M.B.A. in Finance, with distinction, from DePaul University and a B.S. from the University of Illinois at Chicago in Accounting. He is a Director - Emeritus for the Illinois Technology Association having previously served as its Treasurer as part of its Executive Board. Joe's career spans more than 25 years of experience in financial management, business leadership and corporate strategy. Joe Fuller brings extensive leadership experience having served as CFO at RIA in a Box, Digi-Me Yes Lifecycle Marketing and Alterian Inc.

John Giffin

Job Titles:
  • Controller
  • Finance
John has over 20 years of experience in financial management and leadership roles, including five years in the payments and loyalty space. While at ampliFI, he has cultivated a finance team and related systems that can scale with the company's accelerated growth. John is a CPA with an M.B.A. from Northwestern University-Kellogg School of Management and a B.S. in Accounting from Purdue University.

John Griffin

Job Titles:
  • Controller
  • Finance

John Jones

Job Titles:
  • VP, Risk & Security
John has over 30 years of Technology experience with Security and Compliance being his focus for the past 20 years. He has worked for organizations of all sizes from small nonprofits to multinationals and has experience in real estate services, transportation, media, manufacturing, and financial services. John is a member of several professional associations and has served on the board of the local ISSA chapter since 2012.

Jonathan Bocaniciu

Job Titles:
  • Director of Tech Operations
Jonathan brings over eight years of experience in the Fintech industry, providing different support functions ranging from site manager to help desk. After receiving his undergraduate degree in networking technologies from DePaul University, Jonathan served in the United States Air Force for four years, supporting F15 and F22 fighter aircraft. Since then, he has continued to hone his IT skills in providing support to clients and organizations. Jonathan is excited to join the team and bring his unparalleled experience in providing relentless improvement and innovation to ampliFI.

Kevin Sagon - CTO

Job Titles:
  • Chief Technology Officer
Kevin Sagon leads the charge as Chief Technology Officer for delivering and operating the technology strategy and platform for ampliFI Loyalty Solutions. He previously served as Vice President of Engineering for Edo Interactive and Vice President of Global Foreign Exchange Development for Bank of America. Kevin attended the University of Iowa where he studied Economics and Information Systems Engineering.

Kevin Zaenger

Job Titles:
  • VP, Data Analytics
Kevin comes to ampliFI with over 20 years of experience, predominantly within the Loyalty space, where he has focused on program and customer analytics, engagement and strategy. He's excited to bring that experience to ampliFI where he will continue to expand our capabilities around data driven insights that lead to improved program and customer performance.

Mike Hamblin

Job Titles:
  • Sales Executive
Mike spent over 20 years working for a large technology provider (FIS) building relationships and providing loyalty solutions to financial institutions. He has been working with banks and credit unions to help drive more consumer engagement with their card portfolios and also with credit union leagues and banking associations to educate their member institutions on the benefits of rewards programs.

Mike Knoop - CEO

Job Titles:
  • CEO
Mike Knoop's entrepreneurial drive sets the pace of growth and innovation at ampliFI Loyalty Solutions. Mike assumed the position at ampliFI after orchestrating the successful carve-out of Augeo FI in 2018 (now ampliFI Loyalty Solutions). During his tenure, Augeo FI emerged as the undisputed frontrunner in the competitive financial loyalty sector, achieving an impressive annual growth rate of 20 percent. Prior to nearly 10 years in pivotal roles at Augeo Marketing and Augeo FI, Mike co-founded Benefit Protect, showcasing his innate talent for pioneering ventures. Mike's unwavering focus on growth remains steadfast, coupled with a keen eye for innovation and a profound understanding of the dynamic trajectory of the payments and loyalty industry. His leadership continues to shape and redefine the evolving landscape of the payments and loyalty industry, inspiring the pursuit of excellence and advancement. Mike Knoop's entrepreneurial drive sets the pace of growth and innovation at ampliFI Loyalty Solutions. He assumed the position after orchestrating the successful carve-out of Augeo FI in 2018 (now ampliFI Loyalty Solutions).

Mike Moss - COO

Job Titles:
  • COO
Mike Moss brings over 25 years of payments-industry experience, having served as Vice President of Global Loyalty Solutions at First Data and a variety of leadership and executive roles at Citigroup. Mike, as Chief Operating Officer, is a respected expert in leading products, programs and strategy and is also versed in creating and managing loyalty programs, managing partnerships, product marketing, program development and managing, devising and implementing key strategic initiatives.

Nichole Mumford

Job Titles:
  • AmpliFI As a Vice President of Marketing
  • VP, Marketing
Nichole joined ampliFI as a Vice President of Marketing in 2022, bringing over a decade of experience in corporate communications, marketing, sales, and brand strategy. She has expertise in executing best-in-class integrated marketing campaigns for professional service-based organizations. She helps build bridges and strong partnerships that promote growth, sustainability, and overall success through the power of connection.

Peter Lasky

Job Titles:
  • Business Owner
  • Director, IT Infrastructure

Phil Jackson

Job Titles:
  • Partner With Us & LiFI Cardholder Engagement

Rachael Peterson

Job Titles:
  • VP, Client Success and Development
Rachael has over 20 years of experience in product and account management. Recognized for the ability to face challenges head-on and make sound decisions while managing partners and projects. Impressive track record of streamlining processes and operations resulting in substantial company savings. "I have a real passion for the loyalty space and being an advocate for the customer. I thoroughly enjoy getting to know my clients, their needs and goals and helping them grow their loyalty programs with ampliFI."

Richard Hern

Job Titles:
  • Sales Executive
Richard has over seventeen years of business development experience in the financial services and banking industries. He spent the last eleven years working in the business and commercial banking division for JPMorgan Chase. Richard brings to ampliFI a strong background in card products and client relations, along with his extensive industry experience to help financial institutions find the right loyalty solutions that help them meet their goals.

Ron Silvia

Job Titles:
  • CRO
Ron Silvia has spent 30 years in the payments industry, having the privilege of steering the course of multiple client-focused teams to unprecedented success. As a dynamic and results-driven professional, he has amassed a wealth of experience that has been pivotal in propelling organizational growth and driving market expansion. Ron's adeptness exemplifies his unwavering commitment to excellence in cultivating robust, high-performing, and enduring partnerships characterized by profound professionalism and passion. As a dynamic and results-driven professional, Ron has amassed 30 years of experience that has been pivotal in propelling organizational growth and driving market expansion.

Saloni Patil

Job Titles:
  • VP, Product
With over 13 years of product management and marketing experience across various industries, Saloni brings extensive experience in combining strategic thinking and marketing knowledge to create innovative marketing and sales programs resulting in increased revenues and customer loyalty.

Tara Turner - CHRO

Job Titles:
  • VP, Human Resources
  • VP of Human Resources
Tara brings more than two decades of experience leading human resources teams for companies in diverse industries such as science, technology, financial services, and consumer products manufacturing. Tara helps ampliFI create new ways of fostering a culture of engagement. In addition, Tara develops policies, programs and practices that attract, support and retain the skilled and talented people who drive our growth.

Tiffany Love

Job Titles:
  • Director of Relationship Management
With over 14 years of experience in the financial industry and loyalty space, Tiffany has been providing support and maintaining relationships in helping clients succeed. In the past 7 years, she has worked as a project manager and relationship manager, managing credit card and rewards programs for clients. Tiffany joined the ampliFI team in 2019 as a Relationship Manager and since then, she has been an integral part of ampliFI Loyalty Solutions.

Wendy Nolan

Job Titles:
  • VP, Sales
Wendy has over 30 years of experience leading sales and account management teams in the payments and data analytics industry. She began her career at a credit union in Boston, MA and spent the last 25 years at card processors (PSCU & CSCU) as well as at Trellance, a data analytics provider. Her passion to help financial institutions offer the right products to the right consumers has been a trademark of her career.

Xiclaly Pedraza

Job Titles:
  • Customer Service Manager
Xiclaly is an accomplished Customer Service Manager with 14 years of customer service and leadership experience. She began as a Call Center Agent at ampliFI in 2009 and has grown to be a leader with a mission of creating positive experiences for our clients and their cardholders. Xiclaly's dedicated and knowledgeable approach to customer service has fostered a high-functioning team of customer advocates, and she is motivated and energized by great teamwork.