GENEVA SYNERGY - Key Persons


Sheila A. Cross

Job Titles:
  • Principal
Geneva Synergy was founded by Sheila A. Cross in 2007, having been a business owner since the late 80's, inspired by her work with the late Anthony (Tony) Antoniou, CEO of ANVAN Companies Geneva National Development in Lake Geneva, WI. in the late 80's/early 90's. Geneva Construction was born, having been recruited to work for Waterfield Financial Corporation, Cross relocated her family to the Dallas Fort Worth Texas in 1993. The need to fulfill client obligation requests in the financial industry resulted in Cross developing her own mortgage branch lending nationally from 1996-2006, while at the same time founding Geneva Realty Management in 1997, a commercial and residential real estate investment and holding company that owned Geneva's corporate offices as well. In 2007 Cross founded GH Mortgage Inc. holding a HUD license, a financial services company procuring debt, equity, mortgages while at the same time developing a robust real estate portfolio and Geneva Realty LLC to procure solutions for clients commercial and residential real estate needs.