ESEVECO - Key Persons

Jose Hernandez, also known as Veco, (a nickname given to him at a young age by his grandmother), has always had a passion for fashion and photography. Initially, he had his sights set on becoming a fashion photographer. While he dreamt of being in front of the camera, practicing his smize and facial features almost nightly, it wasn't until his late 20's that this distant dream of modeling would become a reality. When he linked up with Mexican American Photographer and friend Fabian Guerrero (@fei_bian) in 2017 to shoot some portraits around Veco's neighborhood, the response was unimaginable. Instantly, all portraits went viral on Tumblr, Twitter and Instagram. Veco always credits Fabian for the magic that was created and for helping launch his modeling career.