CROSSROADS MEDIA SERVICES - Key Persons

With more than 25 years in the advertising and media industry, Shannon has seen firsthand how the growth and development of digital media and online promotion have changed the world of advertising. Her expertise lies in creating and executing targeted media plans based on data driven strategies that deliver measurable results to support your business growth. Her passion lies in crafting and refining the creative to speak directly to your consumer and showing you the result of your investment through detailed reporting and analytics. Shannon is a graduate of Virginia Polytechnic Institute and State University and has held positions from charter boat deck hand to President/Owner of Crossroads Media Services, Inc. to primary caregiver for her father. She is currently the Director of Marketing for a nonprofit health system. She has three daughters and two dogs through her marriage to Shu, loves photography, salt water and lives by one of her favorite quotes, "there is no present like the time."