INSTINCTIF - Key Persons
Job Titles:
- Strategic Adviser
- Strategic Advisor, MENA
Abdullah is a Strategic Adviser at Instinctif Partners. He brings over 30 years of experience in the financial markets of Saudi Arabia. He is the former CEO of the Saudi Stock Exchange (Tadawul) and subsequently served as an independent director as well as chair of the audit committee at the Saudi Securities Depository Center (Edaa). Abdullah is the Chairman of BNY Mellon Saudi, Independent Director at Saudi Payments and Non-Executive Chairman of DirectFN. He also serves on the board of Muscat Stock Exchange (MSX).
Leading Instinctif Partners' Middle East Corporate Communication and Public Policy practice, Amel's focus is to deliver insight driven strategic counsel and advisory to help bolster brand strength and protect reputation while driving advocacy.
Implementing a multi-touchpoint approach, Amel focuses on leveraging opportunities and navigating risks in real time, securing relevance and resonance for brands, organisations and leaders.
Her strategic ethos for securing share of voice is based on a fundamental understanding of stakeholder interests and priorities. Through knowledge acquired, she leverages an alignment of value with purpose to create opportunities for personalised dialogue, delivering an authentically engaging experience.
With a keen understanding of the impact of market conditions and communication trends on strategy and positioning, she is a trusted advisor to clients across multiple sectors.
Since 2017, Andreas has supported our clients in solving problems through design, developing consistent and systematic strategies and thinking outside the box. As a designer with 20+ years of experience bridging classical and digital, communication and technology, he has worked with clients such as SAP, Lufthansa and Deutsche Telekom.
Job Titles:
- Director, Corporate & Campaigns
- Senior Communications Strategist
Andy is a senior communications strategist who joined Instinctif Partners in 2015. He has over 15 years of agency and in-house experience spanning financial and professional services, real estate, education, manufacturing, technology and related sectors.
His expertise includes brand building, reputation and issues management, thought leadership and multi-channel campaign development, with a track record of leading client teams to industry recognition for their work.
Andy is a qualified marketeer and actively involved with business and communications sector groups championing diversity, equity and inclusion, including the PRCA's Equity & Inclusion Advisory Council and the charity Neurodiversity in Business.
Job Titles:
- Group Head of Innovation & Creativity
Anna is responsible for the innovation portfolio and strategic investment pipeline across the Instinctif Partners' international offices. This includes ensuring Instinctf stays ahead of the curve in all areas of service, product and intellectual property development. She also looks after creative culture and ensuring that this is embedded across all our ways of working and thinking.
Anna has extensive experience leading transformational programmes, global strategy and proposition development for a diverse portfolio of national and international clients across a range of sectors. Anna originally joined Instinctif in 2016, to lead the agency's hub for digital excellence, multichannel campaigns and strategic brand development. Prior to this, Anna was Head of Digital and Creative Services at specialist professional services firm Infinite Global (formerly Spada).
Job Titles:
- Managing Partner, Public Policy
Bernd brings over 20 years of professional experience in German, European and international public affairs and government relations. He provides advice to a wide range of clients, brands, associations and government institutions. Among his particular areas of policy interest are the environment and energy, food and health, security and defence, and financial services. He has a track record in delivering impactful and award-winning campaigns for shaping better policies in key areas such as energy & environment, climate change, consumer protection, health & nutrition, international relations, and financial services. Bernd holds a Master's degree in Economics, Politics, and in English Literature, and is fluent in German, English, Finnish, and Swedish. He joined Instinctif Germany in January of 2017 to head up the Public Affairs practice and Instinctif's Berlin office.
Job Titles:
- Managing Partner, Film & Motion
A former television journalist, Bob has over 20 years of communications experience, helping clients articulate their story through integrated campaigns with creative content at their core, encouraging stakeholders to engage, interact and share.
Bob leads the film team within the Content & Creative practice at Instinctif Partners, a team of producers, camera operatives, editors and animators who produce moving-image content including films, animations and live webcasts for a wide range of national and international clients.
Job Titles:
- Researcher
- Director, Truth
Callum is a quantitative researcher with a background in the FMCG and tech sectors, both as a consultant and as a client.
He has supported global brands such as Google, Philips, Unilever, GSK and Virgin across a range of insight specialisms including segmentation, audience understanding, brand positioning, communications research, and shopper insight.
Callum is passionate about forging impactful, actionable insights that get to the root of consumer tensions and help brands keep the consumer at the heart of their strategies.
Camilla has extensive experience and a proven track record for delivering award-winning corporate communications solutions. She oversees strategic direction and the project team, working closely with our sector specialists to ensure that we deliver best-in-class content & strategic recommendations across annual reporting, corporate websites, sustainability reports and related print and online collateral. Camilla is most proud of the strong relationships that she has built with the people she has worked with. Client experience includes Aviva, Caledonia, Compass, Direct Line, DS Smith, EuroChem, Go-Ahead, HSBC, IAG, Kingfisher, Old Mutual, Paysafe, Saudi Aramco, St. James's Place, Taylor Wimpey and WS Atkins.
Damian provides strategic reputation and communications advice to Boards and leadership teams. He is senior counsel to some of the largest UK-based international businesses and fastest growing companies. He brings unique insight into media strategy having spent nearly 25 years as an editor, commentator and reporter in the UK national print, broadcast and digital media. He provides clients with deep experience of successful crises & issues handling, corporate campaigns, M&A, IPOs, ESG, and personal reputation management, along with successful engagement strategies for audiences including the media, shareholders, internal, political, and NGOs.
Job Titles:
- Director, Marketing & Business Development, Germany
Dana has over 15 years' experience in communications and reputation management within the financial services industry. She joined Instinctif Partners in 2006, where she provides brand building, corporate and financial communications to international asset managers for the DACH (Germany, Austria, Switzerland) region. In addition, she leads the Marketing and Business Development team in Germany, overseeing marketing, external and internal communications, and providing sales support. Dana started her career at the European rating agency Scope Group in product communications.
Davide Taliente is Non-Executive Chairman at Instinctif Partners. Most recently, he has been Managing Partner for Europe, Middle East and Africa for the strategy consulting firm Oliver Wyman, overseeing a business with 20 offices and 2,000 staff. He has been with Oliver Wyman in Europe for over 30 years, during which time the business grew from a niche player to becoming an established top-tier management consulting firm through a combination of acquisitions and organic growth. He was also until very recently Consigliere to the Republic of Italy and the then Prime Minister Mario Draghi on the execution of the country's Recovery & Resilience plan and the attraction of foreign investors. In addition to his role with Instinctif, he is Global Chair of the Public Sector & Policy Practice at Oliver Wyman, and has extended his role with the Republic of Italy with the current government.
Job Titles:
- Managing Partner, Corporate
Job Titles:
- Director, Corporate & Campaigns
Job Titles:
- Managing Partner, Capital Markets
Job Titles:
- Director, Capital Markets
Job Titles:
- Director, Capital Markets
Job Titles:
- Head of Reinventing Responsibility
Job Titles:
- Head of Risk & Crisis Preparedness
Job Titles:
- Managing Partner, Capital Markets
Job Titles:
- Managing Partner, Public Policy
Job Titles:
- Head of Corporate & Campaigns UK
Job Titles:
- Group Head of Thought Leadership and Senior Advisor on Purpose, and Director, Truth
Job Titles:
- Managing Partner, Capital Markets
Job Titles:
- Managing Partner, Healthcare & Life Sciences
Job Titles:
- Group Head of Public Policy
Job Titles:
- Partner, Content & Creative MENA
Pablo is a seasoned communications professional with over 10 years of regional experience. He joined Instinctif Partners MENA in 2018 as Head of Content & Creative MENA. Since then, Pablo has led the oversight and quality control of corporate reports in the region. He was responsible for the growth and diversification of the C&C client base and was heavily involved in improving the department's offering, including the development of IR tools, microsites and films for corporate reports.
Pablo has had over 25 years of international experience in public relations, business development and integrated communications. He holds an MBA from IESE, Spain, and has an extensive financial and operational background.
Job Titles:
- Managing Partner, Content & Creative
Job Titles:
- Managing Partner, Public Policy
Job Titles:
- Director, Corporate & Campaigns
Job Titles:
- Director, Capital Markets
Job Titles:
- Managing Partner & CEO, MENA
Job Titles:
- Director, Corporate & Campaigns
Job Titles:
- Head of UK Capital Markets
Job Titles:
- Managing Partner, Brussels