COMEBACK - Key Persons
Elim Chew is the Founder of 77th Street, a streetwear retail brand and FastFast, an instant delivery service app. After retiring from retail in 2016, Elim and her siblings ventured into the Food & Beverage industry and currently own six restaurants, including I'm Kim Korean BBQ, GoroGoro Steamboat & Korean Buffet and Captain Kim Korean BBQ (halal-certified). She sits on more than 20 boards and committees of public service, youth and community organizations, and is humbled by awards in both entrepreneurship and philanthropy. As a mentor and friend to many youths and aspiring entrepreneurs/ social entrepreneurs, Elim hopes to encourage more people to rise up and be the change they want to see. She has a YouTube channel ‘elimchewtv' that features changemakers from all walks of life who are making a positive impact in society.
In Mr Khoo's diversified career spanning over 20 years, he has worked with both tech startups and Fortune 500 CEOs. He has also provided leadership in Asia Pacific and Japan for a consulting team in Visa and is currently COO at NASDAQ-listed Global Star Acquisition Inc.
Formerly the Chairman of Singapore's Cybersports & Online Gaming Association, Mr. Khoo served three terms as Council Member of the National Youth Council. Besides having millions of Singaporeans attending its events in person, it was during his leadership that SCOGA set up a National Esports Academy to develop and support youth aspirations in esports with more than 1000 students to date.
Pauline Phoon is the founder of COMEBACK PTE LTD and SOOS OIO LLP. She is a member of the Media Literacy Council and also part of Interagency Taskforce on Mental Health and Well-being Workgroup 1 (Youth and Family Track) led by Dr Janil Puthucheary, Senior Minister of State, Ministry of Communications and Information & Ministry of Health
Pauline noticed the societal and relational gaps that were being formed with the meteoric rise of gaming, and so she began to first plug those gaps with simple engagement activities for gamers.
As her understanding of the psychology of games and gamers deepened, she developed various training programmes which continued to expand over the years. Her programmes and events are continually being refined as she factors in the changing landscape of the gaming world.
Pauline is mindfully aware of the potential of the positive, as well as negative, benefits of gaming, and aims to maximize the former, while being fully cognisant of the latter.
Ms Phoon has been in the forefront of Youth Culture for more than a decade through Monsoon Productions Pte Ltd and Soulmanna Live Pte Ltd. She was the first to introduce the YouTube wave from the United States into the Asia Pacific, working with first generation Asian American YouTubers like David Choi, Ryan Higa, Wong Fu Productions, etc.
In her leisure time, Pauline loves to sketch and draw amongst her other hobbies, and is also looking forward to enjoying more travels in the near future.