CANCER DEADLINE DAY - Key Persons
Andy oversees the company's operations and business development. He has helped deliver a number of major projects for LiveWire, from encapsulating the emotion of the 2012 Paralympics to launching broadcasters onto social for the first time. He has a wealth of experience working in sports content and been involved in digital for more than 20 years, including as a senior journalist at the BBC and IMG.
A keen strategist, Caroline plays a leading role with a number of key clients including ATP Media, Wimbledon and the ITF. Away from tennis, she has also helped implement new social media strategies across a variety of sports, all of which have seen significant growth in recent years, against increasingly ambitious KPIs.
Dan has led the Premier League account since 2012, helping grow the organisation's social channels from inception to well over 85 million around the world. Previously a senior journalist at the BBC, Dan has a wealth of knowledge and experience at all levels of sport, including managing the BBC's major football coverage on digital channels.
Job Titles:
- Director
- Journalist at the BBC
A former senior football journalist at the BBC, Jonathan has worked with the Premier League since 2011, overseeing the management of Carling Matchday Live in its earliest forms. Nowadays, Jonathan is an integral cog in the relationships of key LiveWire clients such as FIFA, ICC, Inter Milan and the ECB.
Milly has worked in the charity sector for more than 25 years to significant acclaim: she was the first BME, first woman and youngest ever person to be voted in Civil Society's top 10 Most Influential in Fundraising.
Her career started at ActionAid, where after 6 years she well and truly fell in love with the sector. She went on to hold the position of Joint Managing Director for two fundraising agencies during which she led the charge in innovating new forms of fundraising. Latterly she was Unicef's first ever Strategist where implementation of the fundraising strategy saw an income increase from £72M to £100M in just two years.
More recently Milly served as Client Services Director at creative agency Open. And largely due to a long period of insomnia and a realisation that internet poker was not the way to go Milly also has a BSC honours in Law and completed the Legal Practise Course through attending night school at the College of Law and BPP. It cured the insomnia.
Pranav leads the company's long-term relationship with Channel 4, including the BAFTA-winning coverage of the 2012 Paralympics, and also works closely with World Rugby, Ascot, The Jockey Club and the IPC, as well as overseeing the Diversity In Digital Mentoring Programme, supporting the growth of under-represented talent across the industry.