AXEL VAN BOXTEL

During my Bachelor Industrial Product Design I developed fundamental skills as an Industrial Product Designer. I learned to orchestrate creative processes and became interested in formgiving, concept development and innovation. My first internship at the Amsterdam based design agency Springtime fueled my hard skills and ambition and with the minors Allround Design and Innovation Methods & Management, I extended my knowledge in concept development and innovation strategy. I got enthusiastic about strategic design and learned to host creative workshops. During my thesis, I combined my strengths in a strategic design project at Jacobs Douwe Egberts. Altogether, I learned to strategically manage a creative process, embody values, orchestrate experiences, and I developed a rich sensitivity for aesthetics.