BOOKS FOR COOKS

• 47610 - Retail sale of books in specialised stores

Books for Cooks was founded in 1983 by Heidi Lascelles. At that time, the whole venture must have seemed highly improbable. British cooking was a standing joke the world over, with London a highly unlikely location for a cook book store. Heidi was neither a trained cook nor professional bookseller. But her time as a nurse had impressed upon her the importance of good food, while her experience as a customer was that the cookery sections of London's famous bookshops were meagre, dusty and relegated to the back of the store. And so, undaunted, Heidi set up shop in a tiny store just over the road from where we now are on Blenheim Crescent... Rosie Kindersley and Eric Treuille, Books for Cooks' current proprietors, are convinced that the test kitchen is the secret of shop's success. Because of it, they say, "we are able to put theory into practice. Food here is not just something to be perused in books, it is something to be cooked, eaten and enjoyed. We can then really champion the books..

Also known as: BOOKS FOR COOKS LIMITED

Registration numbers: 04098903 (CH)

Primary location: London United Kingdom