SAVAGE LONDON

At the turn of the millennium I was in the Peruvian Andes with a close mate. Yeap, partying again! That temporary moment of clarity hit me. I decided that I want to do nothing else other than t shirts and printing. So, being "original" I came up with the new name for the third label. Savage London was born. I was sure that it will last 7 years and I will have to re invent yet again. I was wrong. Savage London became super successful and I was a better (more professional) designer and businessman than previous years. We were still at the same premises in Newburgh Street, Soho. Soon enough Top Shop & Top Man wanted the products along with a load of small independents stocking the brand. The partying subdued and work was relentless. We were then approached to open new outlets in Covent Garden Piazza, Portobello Road, West London, then Westfield White City and one store in Stockholm, Sweden... Our T-shirts and Hoodies quality is unrivaled and ethically produced. We are committed to..

Primary location: London United Kingdom